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# Functional Nootropic Beverages
Ārepa Lite + Sparkling is a 100% Natural and Plant-Based Beverage

By Jana Pijak | Published 2021-02-12 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/arepa-lite-sparkling
References: [wellgoodph](https://wellgoodph.com/product/arepa-300ml-lite-sparkling/) & [drinkarepa](https://drinkarepa.com/)

Marketed as "the world's smartest drink," Ārepa Lite + Sparkling is formulated by the New Zealand-based brand alongside a team of neuroscientists.

The [nootropic beverage](https://www.trendhunter.com/trends/soba-circus) helps to boost focus, brain health and overall immunity, featuring key ingredients like New Zealand NEUROBERRY® Blackcurrant Extract, L-theanine SUNTHEANINE®, New Zealand Pine Bark Extract ENZOGENOL® and New Zealand NEUROBERRY® Juice. All work together to reduce inflammation, boost energy naturally and to balance blood sugar levels without relying on artificial additives.

With only 24 calories per serving, Ārepa Lite + Sparkling is vitamin-enriched, 100% natural and plant-based and polyphenol-rich with 30% vitamin c per serving. In addition to its Lite + Sparkling beverage, Ārepa also offers a performance-focused beverage, nootropic berries, a [brain-boosting powder](https://www.trendhunter.com/trends/graymatter-bright-mind) and more functional products for focus and clarity.

## Trend Insights (Trend Hunter)

- Score: 5.7/10
- Popularity: 70% | Activity: 91% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### Key Themes Behind This Trend

- **Nootropic Beverages:** There is an opportunity to create more nootropic beverages that enhance focus and brain function with natural, plant-based ingredients.
- **Functional Beverages:** There is a trend towards functional beverages that offer additional benefits beyond hydration, such as enhancing brain function and boosting immunity.
- **Plant-based Health Products:** There is an increasing demand for plant-based health products that are natural and free from artificial additives and preservatives.

### Where This Applies

- **Beverage Industry:** The beverage industry has an opportunity to develop more functional and nootropic beverages using natural, plant-based ingredients.
- **Health and Wellness Industry:** The health and wellness industry can capitalize on the trend towards plant-based health products by offering natural and functional products that provide additional benefits for consumers.
- **Neuroscience Industry:** The neuroscience industry can collaborate with beverage companies to develop more products that enhance brain function and cognitive performance using natural and plant-based ingredients.

## Related on Trend Hunter

- [Nootropic Productivity Drinks](https://www.trendhunter.com/trends/productivity-drink.md)
- [Functional Sparkling Water](https://www.trendhunter.com/trends/centr-enhanced-drink.md)
- [Functional Focus-Improving Drinks](https://www.trendhunter.com/trends/nootropic-clean-energy-drink.md)
- [Functional Nootropic Sparking Waters](https://www.trendhunter.com/trends/centr-enhanced.md)
- [Cognition-Boosting Wellness Drinks](https://www.trendhunter.com/trends/goodrays-1.md)
- [Nootropic-Infused Productivity Drinks](https://www.trendhunter.com/trends/drink-for-productivity.md)
- [Refreshing Functional Beverages](https://www.trendhunter.com/trends/focusaid-watermelon-mint.md)
- [Nootropic Smart Sodas](https://www.trendhunter.com/trends/brainpop.md)
- [Brain-Boosting Functional Sodas](https://www.trendhunter.com/trends/perfy.md)
