# Zero Gravity Whisky Experiments The Ardbeg Space Experiment Will Access the Affect of Zero Gravity By Rebecca Byers | Published 2015-06-25 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/ardbeg-space-experiment References: [ardbeg](http://www.ardbeg.com/ardbeg/ardbeg-in-space) & [youtu.be](https://youtu.be/MQi_5Dr1gP4) Trend Hunter recently had the opportunity to speak with Ardbeg Global Brand Ambassador Hamish Torrie about the innovative Ardbeg Space Experiment. Several years ago the Ardbeg brand was approached to participate in a food and beverage study with a space research company that conducts commercial research projects for [NASA](https://www.trendhunter.com/trends/zero-gravity-coffee-cup). For the experiment, Ardbeg sent two vials of the [Islay Single Malt Scotch Whisky](https://www.trendhunter.com/trends/laphroaig-elements-30) into space that orbited the earth for approximately three years aboard the International Space Station. In September 2014, the vials re-entered the Earth's atmosphere and was immediately shipped off to Houston, where the researchers are still comparing it to its earth component in order to assess the affect of zero gravity on the [whisky maturation process](https://www.trendhunter.com/trends/bourbon-climate-experiment). A final white paper based on the research is expected to be published later in 2015. ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 37% | Activity: 81% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Why This Trend Is Growing - **Space-aged Alcohol:** Developing and experimenting with the ageing process of alcoholic beverages in space environments. - **Zero Gravity Innovation:** Innovating and optimizing processes and products that are designed to operate in zero gravity environments. - **Space Research Applications:** Exploring applications of commercial space research to new areas of the food and beverage industry. ### Industries Being Reshaped - **Beverage:** Developing innovative and unique processes to age and manufacture a variety of alcoholic and non-alcoholic beverages in zero gravity environments. - **Space Research:** Designing and conducting commercial research projects in space to provide a framework for testing products and exploring market opportunities in a zero gravity environment. - **Food:** Innovating the food industry by researching the effects of zero gravity on food production and packaging, ensuring the safety and quality of food in any environment. ## Related on Trend Hunter - [Outer Space-Aged Spirits](https://www.trendhunter.com/trends/mystic-galactic.md) - [Experimental Scotch Whiskey Spirits](https://www.trendhunter.com/trends/ardbeg-anamorphic-scotch-whiskey.md) - [Experimental Whiskey Ranges](https://www.trendhunter.com/trends/tailored-spirits-experimental-series.md) - [Wine Cask-Aged Whiskeys](https://www.trendhunter.com/trends/ardbeg-smoketrails-napa-valley-edition.md) - [Circus-Themed Whiskys](https://www.trendhunter.com/trends/ardbeg-spectacular.md) - [Whisky-Inspired AR Sculptures](https://www.trendhunter.com/trends/state-of-the-art-ai-021523.md) - [Space-Bound Champagne Initiatives](https://www.trendhunter.com/trends/mumm-cordon-rouge.md) - [Experimental Whiskey Ranges](https://www.trendhunter.com/trends/tailored-spirits-co-the-experimental-series.md) - [Space Sake Brewing Initiatives](https://www.trendhunter.com/trends/dassai-moon-project.md)