# Icy Camo Car Wraps Skier Jon Olsson's Arctic Camo Aventador is One Cool Lamborghini By Laura McQuarrie | Published 2013-12-19 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/arctic-camo-aventador References: [hiconsumption](http://hiconsumption.com/2013/12/lamborghini-x-bape-arctic-camo-aventador-with-ski-box/) & [highsnobiety](http://www.highsnobiety.com/2013/12/10/lamborghini-x-bape-arctic-camo-aventador-with-ski-box/) As much as a [camouflage print](https://www.trendhunter.com/trends/grottoflage) is meant to make an object shrink into its surroundings, the [Lamborghini](https://www.trendhunter.com/trends/lamborghini-aurochs) x BAPE arctic camo Aventador will probably get more eyes on it now. The vehicle’s icy arctic-colored camo and detachable ski box make it cool and ready for winter. The 12-cylinder Lamborghini was also outfitted with a Liberty Walk LB Performance aerodynamic kit, which includes a front bumper, lip, side sills, plus a lower diffuser and wings for the rear. The total amount of the customizations on the Lamborghini arctic camo Aventador are probably upwards of $80,000. This gorgeous Lambo belongs to professional skier Jon Olsson, which would explain what the ski box is for, as well as what Olsson is doing when he’s not driving around in this super cool custom sports car. ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 28% | Activity: 16% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### Key Themes Behind This Trend - **Arctic Camo Car Wraps:** Disruptive innovation opportunity: Develop new techniques for creating arctic camo car wraps to meet the growing demand for unique vehicle customization. - **Detachable Ski Boxes:** Disruptive innovation opportunity: Design lightweight and aerodynamic detachable ski boxes for cars to cater to the needs of winter sports enthusiasts. - **Customization Kits for Luxury Cars:** Disruptive innovation opportunity: Develop high-end customization kits for luxury cars that combine aesthetics and performance enhancements. ### Where This Applies - **Automotive Customization:** Disruptive innovation opportunity: Explore new materials and methods for automotive customization to offer customers more unique and personalized options. - **Winter Sports Equipment:** Disruptive innovation opportunity: Create innovative winter sports equipment, such as ski boxes, that are designed for easy attachment and removal on vehicles. - **Luxury Automotive:** Disruptive innovation opportunity: Develop advanced customization solutions for luxury automotive brands to attract discerning customers seeking exclusive and personalized upgrades. ## Related on Trend Hunter - [Muscular Gilded SUV Concepts](https://www.trendhunter.com/trends/lamborghini-aurochs.md) - [Monochromatic Diamond-Like Luxury SUVs](https://www.trendhunter.com/trends/brabus-800-xlp-superwhite.md) - [Cyberpunk-Inspired Sports Cars](https://www.trendhunter.com/trends/cyberpunkinspired-sports-cars.md) - [Carbon-Shelled Camper Trucks](https://www.trendhunter.com/trends/armadillo-crawler-s.md) - [Bespoke Outdoor-Ready SUVs](https://www.trendhunter.com/trends/galpin.md) - [Luxury Auto-Branded Fashion Lines](https://www.trendhunter.com/trends/balenciaga-x-automobili-lamborghini.md) - [Stealth Racer Designs](https://www.trendhunter.com/trends/lamborghini-f1-concept.md) - [L.A. Basketball-Themed G-Wagons](https://www.trendhunter.com/trends/mansory.md) - [Italian Automobile Strollers](https://www.trendhunter.com/trends/automobili-lamborghini-x-silver-cross-reef-al-arancio.md)