# Turkish-Inspired Pink Gins Four Pillars and Arbory Afloat Roll Out Pink Gin Offering in Australia By Niko Pajkovic | Published 2022-02-07 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/arbory-afloat References: [thespiritsbusiness](https://www.thespiritsbusiness.com/2022/02/four-pillars-rolls-out-pink-gin-across-australia/) & [fourpillarsgin](https://www.fourpillarsgin.com/)  Healesville-based spirit maker [Four Pillars](https://www.trendhunter.com/trends/four-pillars-rare-dry-gin-tonic) has announced the launch of its limited-edition pink gin -- Four Pillars x Arbory Afloat Pink Gin -- in Australia. First introduced in 2019, the bottling was created via a collaboration between the distillery and [Arbor Afloat](https://www.trendhunter.com/trends/sixty-vines), a floating restaurant in Melbourne. Originally, the pink gin was only available to purchase at the physical Arbor Afloat venue. Now, however, Four Pillars has opted to begin selling the limited edition spirit on its website where it offers shipping throughout Australia. According to the company, the rose-colored gin was inspired by the Turkish coast, offering a reinterpretation of the brand's signature expression. “The palate is a little different – pine forest juniper, light spice with a lingering Turkish delight character from the rose water. The light-pink colour comes from the addition of carmine, the natural colour used in many liqueurs such as [Campari](https://www.trendhunter.com/trends/aperol-spritz-kit)," said Cameron Mackenzie, distiller at Four Pillars. Image Credit: Four Pillars ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 41% | Activity: 25% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What's Driving This Trend - **Limited-edition Collaborative Spirits:** Collaborations between spirits makers and restaurants/bars can create limited-edition spirits with unique flavor combinations to appeal to a wider market. - **Regional Inspiration:** Drawing inspiration from different regions and cultures can offer an interesting and unique twist to traditional spirits, making them more appealing to consumers. - **Natural Color Additives:** Using natural color additives like carmine can add a unique color and visual appeal to spirits that sets them apart. ### Who This Affects Most - **Craft Distilleries:** Craft distilleries can collaborate with local restaurants or bars to create limited edition spirits inspired by regional flavors. - **Hospitality:** Creating limited edition spirits in collaboration with craft distilleries can increase customer appeal and drive sales for bars and restaurants. - **Food and Drink Retail:** Adding limited edition collaborative spirits, such as the Four Pillars x Arbory Afloat Pink Gin, to online stores can expand product offerings and appeal to a wider market. ## Related on Trend Hunter - [Strawberry-Flavored Pink Gins](https://www.trendhunter.com/trends/four-peel-strawberry-gin.md) - [Citrusy Canned Cocktails](https://www.trendhunter.com/trends/four-pillars-rare-dry-gin-tonic.md) - [Fresh Strawberry Gins](https://www.trendhunter.com/trends/punk-gin.md) - [Buttery Croissant Gins](https://www.trendhunter.com/trends/croissant-gin.md) - [Pinkish Non-Alcoholic Spirits](https://www.trendhunter.com/trends/gordons-premium-pink-00.md) - [Tropical British Gin Spirits](https://www.trendhunter.com/trends/gordons-tropical-passionfruit-gin.md) - [Fruity Pinkish Gin Spirits](https://www.trendhunter.com/trends/burleighs-raspberry-edition-gin.md) - [Floral-Forward Gin Launches](https://www.trendhunter.com/trends/prickly-pear-rose-gin.md) - [Pink Gin Advent Calendars](https://www.trendhunter.com/trends/pink-gin-advent-calendar.md)