# AR Bridal Gowns David's Bridal and Vertebrae Visualize AR Wedding Dresses By Laura McQuarrie | Published 2020-10-01 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/ar-wedding-dress References: [prnewswire](https://www.prnewswire.com/news-releases/davids-bridal-partners-with-vertebrae-to-bring-wedding-dresses-to-life-in-augmented-reality-301143491.html) & [davidsbridal](http://www.davidsbridal.com/) 3D and augmented reality solutions provider Vertebrae is partnering with [David's Bridal](https://www.trendhunter.com/trends/bridal-ondemand-delivery) to introduce [AR](https://www.trendhunter.com/trends/roland-ar) wedding dresses that make it easy for shoppers to browse from the comfort of home and appreciate high-quality details. Thanks to the technology, consumers are able to view gowns at a full 360-degree angle and walk around the dresses to see them from all sides, or see how they'll look side-by-side other wedding party outfits. The experience gives consumers the ability to see over 50 best-selling dresses from David's Bridal, and this can all be done without having to download a separate app. This [augmented reality tech](https://www.trendhunter.com/trends/bags-virtual-tryon) is just one of the many tools from David's Bridal that supports couples during the pandemic—other innovations include virtual wedding stylists, virtual video appointments and online wedding vision boards. Image Credit: David's Bridal ## Trend Insights (Trend Hunter) - Score: 4.7/10 - Popularity: 59% | Activity: 74% | Freshness: 9% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Weddings](https://www.trendhunter.com/weddings) ## Key Themes ### Key Themes Behind This Trend - **AR Bridal Gowns:** Augmented reality is revolutionizing the way wedding dresses are viewed and shopped for. - **Virtual Try-ons:** Virtual try-ons are transforming the online shopping experience, allowing customers to visualize products in their own environment. - **Online Wedding Planning:** Online wedding planning tools are becoming increasingly popular, allowing couples to plan their weddings from the comfort of their own homes. ### Where This Applies - **Retail:** Retailers can benefit from implementing augmented reality solutions to enhance the virtual shopping experience for customers. - **Wedding Planning:** The wedding industry can leverage virtual try-ons and online planning tools to adapt to changing consumer needs and preferences. - **Technology:** Technology companies can continue to innovate and develop new AR and virtual try-on solutions for various industries and applications. ## Related on Trend Hunter - [AR Retail Kiosks](https://www.trendhunter.com/trends/big-digital-and-deepar.md) - [Custom Bridal Labs](https://www.trendhunter.com/trends/les-aimants.md) - [Bridal On-Demand Delivery Partnerships](https://www.trendhunter.com/trends/bridal-ondemand-delivery.md) - [2D-to-3D Jewelry Try-Ons](https://www.trendhunter.com/trends/virtual-try-on-technology.md) - [AI Virtual Try-On Tools](https://www.trendhunter.com/trends/dressup-ai.md) - [Luxury Bridal Designer Partnerships](https://www.trendhunter.com/trends/luxury-designer-marchesa.md) - [Digitally Customizable Bridesmaid Dresses](https://www.trendhunter.com/trends/couture-technologies.md) - [Revived Luxury Bridal Collections](https://www.trendhunter.com/trends/davids-bridal-3.md) - [AR Garment Try-Ons](https://www.trendhunter.com/trends/augmented-reality-1.md)