# Augmented Reality Clothing AR-Tees Let You Watch TV on Your Shirt By Summer Luu | Published 2010-12-12 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/ar-tees References: [yankodesign](http://www.yankodesign.com/2010/12/10/t-shirt-reality/) & [sebastianmerchel.de](http://www.sebastianmerchel.de/artees.html) Put on one of these AR-Tees and feel like a real-life Teletubby with an actual TV implanted right in your shirt. These rad shirts feature a television set image on the front with a special combination of symbols printed inside. When the T-shirt is connected to the special viewer via your computer and webcam, you can enjoy watching movies, shows or toons right on your belly. Check out the AR-Tee video to see how it works. ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 31% | Activity: 84% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### Key Themes Behind This Trend - **Augmented Reality Fashion:** Opportunity for fashion brands to incorporate augmented reality technology into clothing, creating interactive and immersive experiences for consumers. - **Wearable Entertainment:** The emergence of clothing and accessories that integrate audio-visual technology, allowing users to consume entertainment content on their apparel. - **Interactive Advertising:** Opportunity for advertisers to leverage augmented reality clothing as a platform to deliver unique and engaging advertisements to consumers. ### Where This Applies - **Fashion:** Fashion brands can explore the integration of augmented reality technology into their products, revolutionizing the way consumers interact with clothing. - **Entertainment:** The entertainment industry can capitalize on the wearable entertainment trend by creating content specifically designed for AR-enabled clothing and accessories. - **Advertising:** Advertisers have the potential to reach consumers in a more interactive and immersive way through the use of augmented reality clothing as an advertising platform. ## Related on Trend Hunter - [AR Fashion Creations](https://www.trendhunter.com/trends/eternitee-ar-platform.md) - [AR Tea Packages](https://www.trendhunter.com/trends/immertia.md) - [Immersive Virtual Television Experiences](https://www.trendhunter.com/trends/future-of-tv.md) - [Screen-Projecting AR Glasses](https://www.trendhunter.com/trends/screenprojecting-ar-glasses.md) - [Augmented Reality Entertainment Systems](https://www.trendhunter.com/trends/xreal-beam-pro.md) - [Augmented Reality Stickers](https://www.trendhunter.com/trends/moli-fernyx.md) - [Augmented Reality Stores](https://www.trendhunter.com/trends/ar-store.md) - [AR Garment Try-Ons](https://www.trendhunter.com/trends/augmented-reality-1.md) - [DIY AR-Functioned Monocle Clip-Ons](https://www.trendhunter.com/trends/monocle-1.md)