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# AR Beauty Mirrors
Amorepacific’s In-Store Mirror Limits Consumer Interaction with Staff

By Laura McQuarrie | Published 2020-07-06 | Business
Source: Trend Hunter, https://www.trendhunter.com/trends/ar-beauty-mirror
References: [cosmeticsbusiness](https://www.cosmeticsbusiness.com/news/article_page/Amorepacifics_instore_AR_beauty_mirror_reduces_consumer_contact_time_while_Covid19_gains_traction/167335) & [bworldonline](https://www.bworldonline.com/through-the-looking-glass-south-korean-augmented-reality-mirror-allows-touchless-cosmetics-shopping/)

As retailers are reopening their stores after temporary closures, they are implementing solutions that help to reduce interactions between consumers and staff—and [Amorepacific](https://www.trendhunter.com/trends/samsung-micro-led-beauty-mirror) is introducing a vision for the future with its [AR](https://www.trendhunter.com/trends/tabby-bag) beauty mirror. The in-store augmented reality mirror gives consumers the ability to virtually try on products, effectively reducing contact time and solving the problem of needing to offer in-store sampling and try-on experiences.

The augmented reality mirror can be found within Amorepacific’s Seoul, South Korea retail location. Using the mirror is as simple as having one's photo taken, so that products can be recommended based on detected textures and details like blemishes, fine lines and wrinkles. The AR beauty mirror is a solution for trying on a variety of products virtually, including foundations, lipsticks and eye products.

Image Credit: Reuters

## Trend Insights (Trend Hunter)

- Score: 6.1/10
- Popularity: 81% | Activity: 94% | Freshness: 9%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail)

## Key Themes

### What's Driving This Trend

- **AR Beauty Mirrors:** Amorepacific's AR beauty mirror reduces contact time and offers virtual try-on experiences for consumers.
- **Reduced Staff Interaction:** Implementing AR beauty mirrors limits consumer interaction with staff and promotes social distancing.
- **Enhanced Personalization:** Using AR technology, the mirror recommends products based on detected textures and details, providing a personalized shopping experience.

### Who This Affects Most

- **Retail:** Retailers can implement AR beauty mirrors to create a safer shopping experience and attract tech-savvy customers.
- **Beauty:** AR beauty mirrors revolutionize the cosmetic industry by allowing customers to virtually try on products without physical contact.
- **Technology:** With the rise of AR technology, the use of augmented reality mirrors creates new opportunities for innovation and customer engagement.

## Related on Trend Hunter

- [AR Retail Kiosks](https://www.trendhunter.com/trends/big-digital-and-deepar.md)
- [Tech-Driven Beauty Mirrors](https://www.trendhunter.com/trends/swan-beauty-mirror.md)
- [Record-Breaking AR Mirrors](https://www.trendhunter.com/trends/ar-mirror-fffaceme.md)
- [Mood-Based Makeup Mirrors](https://www.trendhunter.com/trends/loreal-mood-mirror.md)
- [Bag-Modeling AR Mirrors](https://www.trendhunter.com/trends/tabby-bag.md)
- [In-Store Skin Analyzers](https://www.trendhunter.com/trends/ai-skin-observer.md)
- [Virtual Makeup Try-Ons](https://www.trendhunter.com/trends/parfums-christian-dior.md)
- [Mixed-Reality Makeup Studios](https://www.trendhunter.com/trends/mixed-reality-makeup.md)
- [Interactive Beauty Mirrors](https://www.trendhunter.com/trends/samsung-micro-led-beauty-mirror.md)
