# Material-Referencing Design Showrooms Davidpompa's Approach to Product Display is Persuasive By Kalin Ned | Published 2018-08-20 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/approach-to-product-display References: [dezeen](https://www.dezeen.com/2018/08/18/the-material-space-davidpompa-mexico-city-lighting-showroom/) & [davidpompa](http://www.davidpompa.com/) A company's approach to product display is integral to the way that brand manifests in the consumer consciousness. Designs studio [Davidpompa](https://www.trendhunter.com/trends/lighting-installation) overhauls its [showroom in Mexico City](https://www.trendhunter.com/trends/formla) in order to fully extract the value of that inaugural contact with its visiting customer. To stress the premium status, the texture and the color of its materials, the brand decorates its brick-and-mortar establishment with elements found in the composition of its furniture. From "big chunks of volcanic rock" to "weathered brass and copper rings," Davidpompa does not only have an incredibly creative and seamless approach to product display. The company also subtly showcases the incredibly unique, raw and sleek aesthetic of its pieces, as well as the furniture's qualities that can elevate the contemporary home interior. ## Trend Insights (Trend Hunter) - Score: 0.9/10 - Popularity: 13% | Activity: 7% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Key Themes Behind This Trend - **Material-inspired Showrooms:** Creating showrooms that reflect the materials used in the products can enhance the customer experience and emphasize the brand's quality. - **Seamless Product Display:** Using elements from the furniture composition to decorate the showroom creates a cohesive and visually appealing display that showcases the brand's creativity and aesthetic. - **Highlighting Unique Furniture Qualities:** Incorporating features and textures of the furniture in the showroom design allows customers to appreciate the distinctiveness and potential of the brand's pieces. ### Where This Applies - **Furniture Retail:** Innovative showroom designs that integrate materials and emphasize product qualities can revolutionize the way furniture retail brands present their offerings. - **Interior Design:** By incorporating material-inspired showrooms, interior design professionals can offer clients a more immersive and authentic experience in visualizing their desired home aesthetic. - **Retail Design:** Creating showrooms that embody the essence of products through design can inspire other retail industries to rethink their approach to product display and customer experience. ## Related on Trend Hunter - [Contemporary Material Exhibition Spaces](https://www.trendhunter.com/trends/material-exhibition-space.md) - [Material-Accented Dreamscape Exhibits](https://www.trendhunter.com/trends/dreamscape-exhibit.md) - [Volcanic Lighting Installations](https://www.trendhunter.com/trends/lighting-installation.md) - [Experience-Focused Workplace Furniture Showroooms](https://www.trendhunter.com/trends/workplace-furniture-showrooom.md) - [Collaborative Design Restaurant Exhibits](https://www.trendhunter.com/trends/davidpompa.md) - [Grand Apartment-Inspired Showrooms](https://www.trendhunter.com/trends/stylish-furniture-showroom.md) - [Cozy Luxury Brand Showrooms](https://www.trendhunter.com/trends/luxury-brand-showroom.md) - [Wood-Focused Showrooms](https://www.trendhunter.com/trends/dinesen-apartment.md) - [Various Textural Homeware Boutiques](https://www.trendhunter.com/trends/estilio.md)