# Auto Brand Breakfast Appliances The Mercedes-Benz Appliance Collection is Designed with Style By Michael Hemsworth | Published 2016-12-14 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/appliance-collection References: [yankodesign](http://www.yankodesign.com/2016/12/14/mercedes-getting-all-domestic-on-us/) The number of conceptual products designed with the aesthetic of automotive brands is on the rise with the [Mercedes-Benz](https://www.trendhunter.com/trends/mercedesbenz-and-superplastic) appliance collection seen here being one of the latest. Designed by Lee Seokho, Jung Seri and Han Sujin for PDF HAUS, the Mercedes-Benz appliances consist of a coffee maker, a toaster and a kettle. Each of the small appliances features a solid aesthetic that helps to convey the luxury nature of the units when on a countertop and with every use. The Mercedes-Benz appliance collection signifies a growing demand for [luxury products from established brands](https://www.trendhunter.com/trends/monogram-luxury-appliances) that step outside the previous confines of what they usually create. This helps to support a growing preference for high-end goods from brand names that are already synonymous with affluence. ## Trend Insights (Trend Hunter) - Score: 5.5/10 - Popularity: 93% | Activity: 65% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### Why This Trend Is Growing - **Luxury Brand Appliances:** The rise of conceptual products designed with the aesthetic of automotive brands presents an opportunity for luxury brands to expand into new product categories. - **Aesthetic-driven Concepts:** The Mercedes-Benz appliance collection showcases the potential for appliances to embrace a solid aesthetic, opening up avenues for innovative and visually appealing designs. - **Demand for High-end Goods:** The growing preference for luxury products from established brands creates an opportunity for businesses to cater to the increasing demand for affluence and exclusivity. ### Industries Being Reshaped - **Appliances:** The Mercedes-Benz appliance collection sparks innovation opportunities for the appliance industry to explore new design collaborations and elevate the sophistication of their offerings. - **Luxury Goods:** The trend of luxury brand appliances creates possibilities for the luxury goods industry to expand their product range and target consumers seeking high-end and stylish lifestyle products. - **Conceptual Design:** The aesthetic-driven concepts of automotive brand appliances open up possibilities for the conceptual design industry to create innovative products that merge function and style. ## Related on Trend Hunter - [Motorsport Kitchen Collections](https://www.trendhunter.com/trends/the-porsche-x-smeg.md) - [Sports Car-Inspired Coffee Machines](https://www.trendhunter.com/trends/porsche-design-nair.md) - [Collaboration Brass-Hued Kitchen Appliances](https://www.trendhunter.com/trends/breville-brass-collection.md) - [Opulent Automotive Espresso Makers](https://www.trendhunter.com/trends/porsche-x-la-marzocco-linea-micra.md) - [Motorcycle-Made Espresso Machines](https://www.trendhunter.com/trends/bmw-big-coffee-boxer.md) - [Versatile Modern Appliance Capsules](https://www.trendhunter.com/trends/monogram.md) - [Gold-Accented Home Appliances](https://www.trendhunter.com/trends/smeg-x-ovo.md) - [Modern Home Appliance Lines](https://www.trendhunter.com/trends/essence-white.md) - [Automaker-Branded Limited-Edition Collections](https://www.trendhunter.com/trends/mercedesbenz-and-superplastic.md)