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# Fruit vs. Technology Graphs
The 'Apple to Apples' Infographic is a Unique Comparison Breakdown

By Courtney Scharf | Published 2012-05-23 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/apple-to-apples
References: [infographs.net](http://infographs.net/apples-apple-infograph/) & [apple](http://apple.com)

Using a clever approach to understanding the power of the tech powerhouse, the '[Apple](https://www.trendhunter.com/trends/the-underdogs) to Apples' infograph is an informative and surprisingly straightforward read.

Actually comparing information about (edible) apples to the Apple company, the infograph demonstrates the power of Apple in a new and creative way. Using the [easy-to-understand infographic template](https://www.trendhunter.com/trends/charts-not-chapters), the chart is comprehensive and showcases interesting and trivial information, such as apple composition. The graph is more tongue-in-cheek than enlightening. Perhaps the most striking tidbit from the chart is the cost comparison between the fruit and Apple products; you could buy approximately 2,000 apples for the price of an [iPhone](https://www.trendhunter.com/trends/apple-charging-station).

Hilarious, interesting and full of notable content, the 'Apple to Apples' infograph is a funny addition to business-based data graphs. Making sense of a complicated and larger-than-life corporation, this is a new and notable way to make sense of information.

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 55% | Activity: 20% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets)

## Key Themes

### What's Driving This Trend

- **Edible Food Vs. Technology:** Disruptive innovation opportunity: explore how technology can be used to revolutionize food production to meet the demands of a growing global population.
- **Cost Comparison:** Disruptive innovation opportunity: create cost-effective alternatives to high-end technology products that are accessible to a wider range of consumers.
- **Infographics:** Disruptive innovation opportunity: develop new and creative ways to present complex information in an easy-to-understand format that engages audiences.

### Who This Affects Most

- **Food and Agriculture:** Disruptive innovation opportunity: implement technology-driven advancements in farming, harvesting, and food packaging to optimize production and reduce waste.
- **Consumer Electronics:** Disruptive innovation opportunity: harness emerging technologies such as AI and machine learning to create new products that are smarter, more efficient, and more affordable.
- **Marketing and Advertising:** Disruptive innovation opportunity: use engaging and unconventional tactics such as humor and satire to capture the attention of audiences and differentiate brands in a crowded market.

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