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# Apartment-Style Global Tech Stores
The Apple Store in Paris Embraces Classical Architecture

By Kalin Ned | Published 2018-11-19 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/apple-store-in-paris
References: [dezeen](https://www.dezeen.com/2018/11/19/champs-elysees-apple-store-foster-partners-designed-store-paris-interior-courtyard/) & [fosterandpartners](https://www.fosterandpartners.com/)

The much-anticipated [Apple](https://www.trendhunter.com/trends/foster-partners4) store in Paris opened its doors over the weekend. Designed by [Foster + Partners](https://www.trendhunter.com/trends/battersea-power-station-1), the space is at the crux of classical architecture and high-tech contemporary design. The company opened its latest brick-and-mortar location on the famous Champs-Élysées in, what is described as, the "[quintessential Parisian apartment](https://www.trendhunter.com/trends/hauvette-madani)".

Through lush vegetation, preservation of elegantly masterful modes of romantic architecture, and the influx of contemporary elements and lightning, the Apple store in Paris is truly able to channel its surrounding, creating a seamless integration into the retail scene of the city.

The experience of visiting the store alone is noteworthy. Guests enter the beautiful apartment-style tech shop through a 19th-century Parisian passage and can marvel at the beautiful kaleidoscopic solar rooftop.

Photo Credits: Nigel Young

## Trend Insights (Trend Hunter)

- Score: 5.1/10
- Popularity: 79% | Activity: 66% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### Key Themes Behind This Trend

- **Apartment-style Tech Stores:** The integration of classical architecture and contemporary design in tech stores offers a unique and immersive shopping experience.
- **Seamless Retail Integration:** Creating a seamless integration into the retail scene by blending architectural aesthetics with modern technological elements in physical stores.
- **Kaleidoscopic Solar Rooftops:** The use of kaleidoscopic solar rooftops in retail spaces adds visual appeal and sustainable energy solutions.

### Where This Applies

- **Technology Retail:** The technology retail industry can adopt apartment-style designs to transform the shopping experience and attract customers.
- **Architectural Design:** Architects and designers can explore the integration of classical architecture with contemporary elements in retail spaces.
- **Renewable Energy:** The renewable energy industry can incorporate kaleidoscopic solar rooftops in various architectural designs to increase energy efficiency.

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