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# Cinema-Style Smartphone Ads
Apple Introduces the Incredibly Eye-Popping iPhone 6 Cinema Ad

By Itai Buenahora | Published 2014-03-22 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/apple-smartphones
References: [complexmag](http://www.complexmag.ca/tech/2014/03/iphone-6?utm_campaign=complexmag) & [techradar](http://www.techradar.com/news/phone-and-communications/mobile-phones/pegatron-adds-new-factory-and-hires-ahead-of-iphone-6-production-1234999)

[Apple](https://www.trendhunter.com/trends/iphone-air-1) introduces its forthcoming smartphone cinema ad for the much-anticipated [iPhone 6](https://www.trendhunter.com/trends/smartphone-filter-kit).

Featuring a beautifully designed interface that features conceptual iOS 8 elements, the new iPhone is more slim and sleek than ever before. Available in gold, black, and silver, the iPhone 6 stays true to its renowned colorway with additional design features that are certainly intriguing.

Looking to be the smartest of mobiles in modern technology, the iPhone 6 will be paired with the new built-in Healthbook app that preaches active living and will be synced with the iWatch. The active-minded smartphone is set to take the mobile world by storm, professing all of the most favorite and popular elements that the latest smartphones encompass today, with newer and better features and designs that will inevitably captivate mobile-enthusiasts.

## Trend Insights (Trend Hunter)

- Score: 4.1/10
- Popularity: 31% | Activity: 84% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets)

## Key Themes

### Key Themes Behind This Trend

- **Conceptual Ios 8 Elements:** New opportunities for developers to create innovative and interactive apps for the iPhone 6 using conceptual iOS 8 elements.
- **Built-in Healthbook App:** Disruptive innovation opportunity for health and wellness industries to develop new products and services that integrate with the iPhone 6's built-in Healthbook app.
- **Slim and Sleek Design:** Potential for the fashion and accessory industry to create stylish and functional accessories that complement the slim and sleek design of the iPhone 6.

### Where This Applies

- **Mobile Technology:** The mobile technology industry can leverage the release of the iPhone 6 to develop cutting-edge smartphones with similar slim and sleek designs.
- **Health and Wellness:** Opportunity for the health and wellness industry to create innovative products and services that leverage the iPhone 6's built-in Healthbook app.
- **Fashion and Accessories:** Fashion brands and accessory manufacturers can capitalize on the slim and sleek design of the iPhone 6 by creating stylish and functional accessories.

## Related on Trend Hunter

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