# Video-Powered eCommerce Services Apple Shop with a Specialist Over Video Supports At-Home Shopping By Michael Hemsworth | Published 2023-03-15 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/apple-shop-with-a-specialist-over-video References: [slashgear](https://www.slashgear.com/1227268/apple-introduces-specialist-over-video-making-it-even-easier-to-buy-an-iphone-from-home/) & [apple](https://www.apple.com/newsroom/2023/03/apple-introduces-shop-with-a-specialist-over-video/)  [Apple Shop](https://www.trendhunter.com/trends/apple-vision-pro-shopping-app) with a Specialist over Video has been announced as a new service for shoppers to choose when looking to enjoy a more personalized shopping experience from the comfort of home. The service provides shoppers with access to an Apple expert via a secure video shopping session where information can be relayed in real-time. Customers can easily ask questions, while team members will be able to suggest products according to the needs of the shopper. Head of [Apple Retail Online](https://www.trendhunter.com/trends/specialist-over-video) Karen Rasmussen spoke on the Apple Shop with a Specialist over Video service saying, "With Shop with a Specialist over Video, our team members are excited to connect with customers and provide exceptional service as they learn about which [iPhone](https://www.trendhunter.com/trends/apple-delivery) best suits them." Image Credit: Apple ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 22% | Activity: 50% | Freshness: 15% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail) ## Key Themes ### Why This Trend Is Growing - **Video-powered Ecommerce Services:** The trend of video-powered eCommerce services is growing as companies seek to provide personalized and immersive online shopping experiences. - **Virtual Experts:** The rise of virtual experts in eCommerce represents a disruptive innovation opportunity for businesses to better cater to the needs of their customers and drive sales. - **Real-time Assistance:** Real-time assistance through video shopping sessions is a trend businesses can adopt to provide customers with quick and personalized support during their online shopping journey. ### Industries Being Reshaped - **Retail:** The retail industry can benefit from the trend of video-powered eCommerce services as they seek to replicate in-store experiences online. - **Tech:** The tech industry can leverage virtual experts and real-time assistance to enhance their eCommerce offerings and improve the customer experience. - **Telecommunications:** Telecommunications companies can utilize video-powered eCommerce services to provide customers with personalized recommendations for their products and services. ## Related on Trend Hunter - [Video Call Shopping Services](https://www.trendhunter.com/trends/specialist-over-video.md) - [Live Chat Shopping Features](https://www.trendhunter.com/trends/klarna-1.md) - [Personal E-Commerce Services](https://www.trendhunter.com/trends/klarna-virtual-shopping.md) - [Virtual Shopper Solutions](https://www.trendhunter.com/trends/firework.md) - [Live Shoppable Streams](https://www.trendhunter.com/trends/commentsold.md) - [Immersive Video Shopping Experiences](https://www.trendhunter.com/trends/asos-live.md) - [Video-Based E-Commerce Features](https://www.trendhunter.com/trends/wayfair-on-air.md) - [Interactive VR Styling Apps](https://www.trendhunter.com/trends/j-crew-virtual-closet.md) - [AI-Powered Video Chats](https://www.trendhunter.com/trends/video-commerce.md)