# $1000 iPhone Apps Apple Pulls "I am Rich" Ruby By Pearl | Published 2008-08-08 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/apple-pulls-i-am-rich-iphone-app-after-only-one-day References: [business.timesonline](http://business.timesonline.co.uk/tol/business/industry_sectors/technology/article4481084.ece) Blink and you've probably missed the "I am rich" [iPhone](https://www.trendhunter.com/trends/iphone-2g) app. [Apple](https://www.trendhunter.com/trends/setapp) pulled the $999.99 app from its store after only one day. The app just displayed a glowing ruby with the words "I am rich". It really didn't do much except made you poorer. The product description read: "The red icon on your iPhone or [iPod](https://www.trendhunter.com/trends/ipod-wallpapers) touch always reminds you (and others when you show it to them) that you were able to afford this.It's a work of art with no hidden function at all." Just a mantra to help you "stay rich, healthy, and successful." Right. Bloggers were quick to notice and after a flurry of complaints to Apple. Some deplored the approval system which allowed such useless apps to slip in. How many were actually sold? Well, on the developer, [Armin Heinrich's website](http://www.audio-sandwich.com/), there is a cryptic sentence, "Only 9 people know the secret mantra!" It is not known if these nine actually bought the app or were just his friends! ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 52% | Activity: 87% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### What Makes This Trend Stand Out - **App Store Quality Control:** The removal of the 'I am rich' app highlights the need for improved quality control measures in the App Store. - **Consumer Demand for Unique Experiences:** The popularity of the 'I am rich' app indicates a potential market for apps that offer unique and exclusive experiences. - **Digital Art as a Status Symbol:** The 'I am rich' app demonstrates the potential for digital art to serve as a status symbol and luxury item. ### Sectors Adopting This - **Mobile App Development:** Mobile app developers can take advantage of the demand for high-quality, exclusive apps in the wake of the 'I am rich' app incident. - **Digital Art and Nfts:** The success of the 'I am rich' app suggests a disruptive innovation opportunity for digital artists and the NFT marketplace. - **App Store Optimization:** The removal of the 'I am rich' app highlights the need for app store optimization services to help developers ensure the quality and relevance of their apps. ## Related on Trend Hunter - [Luxe Diamond Watch Cases](https://www.trendhunter.com/trends/golden-concept.md) - [Luxury Bespoke Smartphones Designs](https://www.trendhunter.com/trends/iphone-2g.md) - [Apple-Only Premium Apps](https://www.trendhunter.com/trends/setapp.md) - [18K Gold VR Headsets](https://www.trendhunter.com/trends/apple-vision-pro-cvr-edition.md) - [Mixed-Reality Headset Smartphones](https://www.trendhunter.com/trends/caviar-vision-iphone-15-pro.md) - [Low-Tech Smartphone Interface Apps](https://www.trendhunter.com/trends/blank-spaces-app.md) - [Electric Vehicle Component Smartphones](https://www.trendhunter.com/trends/caviar-iphone-13-pro-electro.md) - [Gilded Folding Smartphones](https://www.trendhunter.com/trends/huawei-mate-xt-ultimate-design-gold-dragon.md) - [Ultra-Luxe Rhinestone Earphone Cases](https://www.trendhunter.com/trends/glam-earpods-holder.md)