# Tablet Stylus Holsters The Apple 'Pencil Case' is a Holder for the iPad's New 'Pencil' By Mary Van Puymbroeck | Published 2017-06-07 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/apple-pencil-case References: [theverge](https://www.theverge.com/tldr/2017/6/6/15745062/apple-pencil-case-ipad-accessory) & [apple](https://www.apple.com/shop/product/MPQL2ZM/A/apple-pencil-case-taupe) With the major releases from [Apple's](https://www.trendhunter.com/trends/new-apple-pencil) WWDC 2017 came a bevvy of accessories for the new devices like the Apple 'Pencil Case.' The tech giant is known for releasing [tech accessories](https://www.trendhunter.com/trends/native-union-1) to accompany its devices and their higher price point and the Apple Pencil Case is no exception. Made using [high-quality, durable leather](https://www.trendhunter.com/trends/genuine-leather-case), the Pencil Case functions as a sheath for an Apple Pen. This stylus holster comes in four color options that match the other Apple-made accessories released yesterday. Made with attention to detail and customized to Apple's specifications, the Pencil Case retails for $29. To prevent a product from leaking before its release, Apple will typically offer its own line of accessories and allow most other manufactures to catch up once the product is released. This creates a void where consumers are left with few options to protect their devices in the first few months of ownership. ## Trend Insights (Trend Hunter) - Score: 1.6/10 - Popularity: 26% | Activity: 14% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### Why This Trend Is Growing - **Tablet Accessory Holsters:** The demand for holsters to house tablet accessories is on the rise, creating opportunities for customization and personalization. - **High-quality Tech Accessories:** Consumers are increasingly willing to spend more money on well-made tech accessories that provide protection and style for their devices, opening up opportunities for luxury tech accessory brands. - **Leather Tablet Accessories:** The use of premium materials, such as leather, in tablet accessories is becoming more popular, creating opportunities for companies to cater to consumers who value aesthetics and durability. ### Industries Being Reshaped - **Tech Accessories:** Companies that manufacture and sell tech accessories can capitalize on the trend of consumers seeking high-quality and stylish products to protect their devices. - **Luxury Accessory Brands:** Luxury brands can tap into the growing demand for premium tablet accessories by offering high-end, customized products made from premium materials. - **Leather Goods:** Companies that specialize in leather goods can expand their offerings to include stylish and functional tablet accessories made from premium materials. ## Related on Trend Hunter - [Low-Cost Entry-Level Styluses](https://www.trendhunter.com/trends/new-apple-pencil.md) - [Electronic Device Leather Accessories](https://www.trendhunter.com/trends/pad-quill.md) - [Colorful Tech Stylus Devices](https://www.trendhunter.com/trends/apple-crayon-pro.md) - [Standard Pencil-Inspired Stylus](https://www.trendhunter.com/trends/apple-number-2-pencil.md) - [Premium Tablet Styluses](https://www.trendhunter.com/trends/logitech-2.md) - [Lifelike Writing Utensil Styluses](https://www.trendhunter.com/trends/apple-pencil-pro.md) - [Productivity-Focused Tablet Accessories](https://www.trendhunter.com/trends/type-folio-case.md) - [Digital Pen Technology](https://www.trendhunter.com/trends/apple-pencil-pro1.md) - [Magnetic Low-Cost Tablet Styluses](https://www.trendhunter.com/trends/adonit-neo-pro.md)