# Apple iPod Touch Ads I Touch All The Girls By Ayman | Published 2008-04-14 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/apple-ipod-touch-ads References: [adsoftheworld](http://adsoftheworld.com/media/outdoor/apple_ipod_touch_fingers)  The new (official?) Apple iPod Touch "*It's gonna get very touchy*" campaign promises that you can touch all the girls you want and "*best of all, I won't get charged.*" With art direction and photography by **Lee**, the campaign consists of three prints ads: DJs, Fingers, and the aforementioned **Girls**. **Fingers** brags, "My fingers touch 5000 songs, 3000 emails, 200 photos. Yours?", while **DJs** threatens radio disc jockeys to step aside, "I make the better playlists, I have the better touch." I like the tongue in cheek humor and the way the campaign brags about the "*touch*". ## Trend Insights (Trend Hunter) - Score: 0.3/10 - Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Print](https://www.trendhunter.com/print)