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# Hipster Outback Editorials
The Apollo Magazine Spread Features Twin Models Jordan and Zac Stenmark

By Tana Makmanee | Published 2014-05-17 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/apollo-magazine
References: [thefashionisto](http://www.thefashionisto.com/jordan-zac-stenmark-embrace-outback-apollo-magazine/)

This latest editorial spread from [Apollo](https://www.trendhunter.com/trends/blue-moon-colorway) Magazine features twin brothers Jordan and Zac Stenmark trekking it in the outback while wearing a variety of sleek, contemporary clothing.

Showcasing how outdoor adventures doesn't have to mean sacrificing style and aesthetic appeal, this Apollo magazine spread seeks to blend modern style with rugged outdoor accents, appealing to consumers looking for comfortable clothing with a bit of edge. Featuring models Jordan and Zac Stenmark outfitted in a variety of chic ensembles that range from leather jackets, fitted tees and [ripped denim](https://www.trendhunter.com/trends/shaboozey-and-matty-matheson), this Apollo Magazine spread will definitely have male consumers craving a trip out into the outback.

Bringing an air of youthfulness to the outdoors, this Apollo Magazine editorial illustrates how one can still maintain style even while engaging in outdoor adventures.

## Trend Insights (Trend Hunter)

- Score: 5.8/10
- Popularity: 92% | Activity: 75% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### What's Driving This Trend

- **Outdoor Fashion:** There is an opportunity for brands to create stylish and functional clothing specifically designed for outdoor adventures.
- **Adventure Aesthetic:** Consumers are looking for clothing that combines rugged outdoor accents with modern style, providing an opportunity for brands to create products that appeal to this aesthetic.
- **Youthful Outdoors:** There is a market for outdoor clothing that targets a younger demographic, blending outdoor activities with a sense of style and youthfulness.

### Who This Affects Most

- **Fashion Retail:** Fashion retailers can capitalize on the trend of outdoor fashion by offering stylish and functional clothing for outdoor adventures.
- **Outdoor Gear:** Outdoor gear companies can expand their product offerings to include items that combine rugged outdoor accents with modern style, appealing to consumers looking for adventure aesthetic.
- **Youth Apparel:** Youth apparel brands can target the market for outdoor clothing by creating fashionable and functional clothing that caters to a younger demographic.

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