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# Post-Climate Change Fashion Runways
Marine Serre Embraces an Apocalyptic Style for SS 2020

By Kalin Ned | Published 2019-09-25 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/apocalyptic-style
References: [hypebeast](https://hypebeast.com/2019/9/marine-serre-spring-summer-2020-runway-collection-paris-fashion-week) & [instagram](https://www.instagram.com/marineserre_official)

Luxury and contemporary designers have long experimented with [apocalyptic styles in fashion](https://www.trendhunter.com/trends/brucolic). One can catch a glimpse of the latest extension of this movement by observing Marine Serre's Spring/Summer 2020. The [ready-to-wear collection](https://www.trendhunter.com/trends/auteurs-resort-2025-collection) is dubbed 'Marée Noir,' which translates to 'Black Tide' from French.

The theme is appropriately extended by the daring and edgy apocalyptic styles present. Marine Serre focuses on imagining a world beyond climate change and the Spring/Summer 2020 capsule can be divided into a few camps of thought with regard to this. While the [shiny, latex-like garments in all black](https://www.trendhunter.com/trends/khaotique-noir) introduce an unapologetic and hardcore vibe, the subtly printed and eyelet clothing thereafter provide with a more spiritually focused sense.

Photo Credits: Marine Serre

## Trend Insights (Trend Hunter)

- Score: 6.9/10
- Popularity: 99% | Activity: 98% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Key Themes Behind This Trend

- **Apocalyptic Fashion:** Designers incorporating themes of climate change and post-apocalyptic styles into their collections.
- **Environmental Luxury:** Luxury fashion brands embracing eco-friendliness and sustainable practices in clothing production.
- **Spiritual Clothing:** Clothing that incorporates traditional and spiritual practices in design and materials.

### Where This Applies

- **Fashion Design:** Innovative fashion designers pushing the boundaries of traditional fashion to embrace new themes and styles.
- **Luxury Fashion:** Luxury brands investing in eco-friendly materials and sustainable production methods to incorporate environmentalism into their designs.
- **Spiritual Products:** Industry of products that incorporate traditional and spiritual practices in design and materials.

## Related on Trend Hunter

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- [Versatile Summer-Ready Fashion](https://www.trendhunter.com/trends/marmot-1.md)
- [Luxury Resort Apparel Collections](https://www.trendhunter.com/trends/auteurs-resort-2025-collection.md)
- [Avant Garde Seasonal Fashion](https://www.trendhunter.com/trends/brucolic.md)
- [Earth-Honoring Fall-Ready Technical Fashion](https://www.trendhunter.com/trends/nanamica-4.md)
- [Politically-Inspired Runway Collections](https://www.trendhunter.com/trends/selkies-the-libertine-collection.md)
- [Experimental Fall Wardrobe](https://www.trendhunter.com/trends/khaotique-noir.md)
