The actionable takeaways presented at Trend Hunter's Future Festival are designed to empower all attendees, no matter what industry they represent. APCO Worldwide joined Trend Hunter at this year's one-day innovation event in Chicago, gaining valuable insight into the world of trend research.
Representing APCO Worldwide, Emily Coghlan and Emilie Williams-Sinn recapped their experience in an article titled 'How to Win the Future: Tips From Future Festival.' There, they outlined five key takeaways which include understanding the past's ability to impact the future, shaking up routines to avoid falling into a rut, advice on how to get the best ideas from your colleagues, tips on how to avoid overlooking disruption, and exercises on out-of-scope brainstorming sessions.
You can read the full article at APCO Worldwide here.