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# Canned Goods-Inspired Bags
The 'Anya Brands Heinz Baked Beans Crossbody' Comes in Turquoise

By Caitlyn Fernandez | Published 2022-02-07 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/anya-brands-heinz-baked-beans-crossbody
References: [anyahindmarch](https://www.anyahindmarch.com/products/anya-brands-crossbody-heinz-baked-beans-in-paper-raffia-turquoise) & [anyahindmarch](https://www.anyahindmarch.com/blogs/experience/corporate-social-responsibility)

For those looking for a unique and quirky bag, Anya Hindmarch has released the '[Anya Brands](https://www.trendhunter.com/trends/anyas-fruit-veg) Heinz Baked Beans Crossbody.' The brand is eco-conscious as it has "signed the Fashion Industry Charter for Climate Action, which was created in 2018 as a holistic commitment to climate action for the textile, clothing and fashion industry."

The crossbody bag's amusing [can-shaped design](https://www.trendhunter.com/trends/pouch-purse) is modeled after Heinz Baked Beans, complete with the logo at the front of it. The bag's construction is made from [woven raffia paper](https://www.trendhunter.com/trends/porter-yoshida), an eco-friendly material that is biodegradable and recyclable, reiterating the brand's sustainably. The Anya Brands Heinz Baked Beans Crossbody comes in a bright turquoise color, making it the perfect accent piece to add to any outfit.

Image Credit: Anya Hindmarch

## Trend Insights (Trend Hunter)

- Score: 6.5/10
- Popularity: 87% | Activity: 96% | Freshness: 11%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### What Makes This Trend Stand Out

- **Canned-goods-inspired Fashion:** Brands may explore using food-packaging designs as inspiration for unique and playful fashion accessories.
- **Sustainable Fashion Construction:** There is an opportunity to create fashion items made from eco-friendly materials like woven raffia paper, which is biodegradable and recyclable.
- **Eco-friendly Fashion & Climate Action Commitments:** Brands that are committed to climate action can leverage their eco-friendly production materials and credentials to appeal to conscious consumers.

### Sectors Adopting This

- **Fashion & Accessories:** This industry can leverage playful designs using food packaging to create unique fashion products, especially those that adhere to sustainable production.
- **Packaging:** This industry may support eco-conscious brands seeking inspiration from their product designs to create unusual and asthetic packaging that entices consumers.
- **Sustainability:** There is an opportunity for businesses in the sustainability industry to partner with fashion brands that want to reduce their environmental impact and establish a climate-conscious brand image.

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