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# Heather Grey Inscription Streetwear
ANTONIOLI and STREET GOOD Join for an Exclusive Summer Range

By Amy Duong | Published 2018-05-23 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/antonioli-and-still-good
References: [hypebeast](https://hypebeast.com/2018/5/still-good-antonioli-collaboration) & [antonioli.eu](https://www.antonioli.eu/en/CA)

Labels ANTONIOLI and STILL GOOD join forces for the warmer seasons of the year, dropping an [exclusive capsule](https://www.trendhunter.com/trends/nocta-x-chrome-hearts) full of layered goods. The French label works with the Italian retailer on an exclusive heather grey hoodie and matching graphic t-shirt. Each of the pieces is embellished with matching design prints. On the front of the pieces, there is white text in contrast with the grey canvas. It also complements the [co-branding details](https://www.trendhunter.com/trends/comme-des-garons-and-the-north-face) finished in a variety of icon and numerals, along with an 'AW18' print.

Additional seasonal inscriptions are seen on the back of the pieces, finished in black text over a white panel. The [seasonal pieces](https://www.trendhunter.com/trends/corteiz-7) are crafted in Los Angeles and will be available online on ANTOLIOLI beginning May 26th.

## Trend Insights (Trend Hunter)

- Score: 1.2/10
- Popularity: 18% | Activity: 11% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### Why This Trend Is Growing

- **Collaborative Streetwear Capsules:** The collaboration between ANTONIOLI and STILL GOOD highlights the trend of fashion brands partnering to create exclusive collections.
- **Heather Grey Apparel:** The heather grey hoodie and graphic t-shirt showcase the trend of neutral and versatile colors in streetwear.
- **Embellished Design Prints:** The matching design prints on the pieces exemplify the trend of detailed and decorative elements in streetwear.

### Industries Being Reshaped

- **Fashion Retail:** The collaboration between ANTONIOLI and STILL GOOD demonstrates the potential for fashion retailers to create unique and exclusive collections through partnerships.
- **Streetwear:** The heather grey apparel and design prints reflect the ongoing innovation and creativity within the streetwear industry.
- **Online Retail:** The availability of the seasonal pieces exclusively online on ANTONIOLI highlights the growing significance of e-commerce in the fashion industry.

## Related on Trend Hunter

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- [Holiday Streetwear Capsule](https://www.trendhunter.com/trends/corteiz-x-denim-tears.md)
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- [Vibrant Spring Streetwear Capsules](https://www.trendhunter.com/trends/corteiz-7.md)
- [Collaborative Monochrome Streetwear](https://www.trendhunter.com/trends/comme-des-garons-and-the-north-face.md)
- [Spring Technical Apparel](https://www.trendhunter.com/trends/acoldwall-5.md)
