# Sustainable Sparkling Waters Antipodes Sparkling Water is a carbonZero Certified Product By Jana Pijak | Published 2020-10-21 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/antipodes-sparkling-water References: [au.antipodes.co.nz](https://au.antipodes.co.nz/water/antipodes-sparkling) Antipodes sparkling water is the world's first carboNZero product of its kind and is packaged in elegant and [sustainable glass bottles](https://www.trendhunter.com/trends/fathers-deer). "The antipodes sparkling water limited edition bottle commemorates the array of world firsts that this iconic New Zealand-owned company has achieved." These achievements include the water being crowned a gold metal champion sparkling water at various award ceremonies and its recognition by the [United Nations](https://www.trendhunter.com/trends/hot-honey-labneh) for its environmentally responsible business model. The antipodes sparkling water is available in 500ml and 1000ml sizes and is synonymous with purity and a clean, refreshing taste. The product is sourced from "beneath the earth’s surface at a depth of 327m," the home of "Antipodes; an artesian aquifer composed of silica rich ignimbrite rock." The result is a premium water source that is estimated to be aged between 50 to 300 years during the bottling process. ## Trend Insights (Trend Hunter) - Score: 5.1/10 - Popularity: 63% | Activity: 82% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Carbonzero Certification:** Antipodes Sparkling Water's carbonZero certification presents an opportunity for other beverage brands to adopt sustainable practices and reduce their carbon footprint. - **Sustainable Packaging:** The use of elegant and sustainable glass bottles by Antipodes Sparkling Water showcases the potential for other beverage companies to prioritize eco-friendly packaging solutions. - **Artesian Aquifer Sourcing:** Antipodes Sparkling Water's sourcing of water from an artesian aquifer highlights the opportunity for other brands to explore unique and premium water sources, offering consumers a distinct product. ### Where This Applies - **Beverage:** The beverage industry can embrace carbonZero certifications and sustainable packaging in order to meet growing consumer demand for environmentally-friendly products. - **Packaging:** The packaging industry can develop innovative and eco-friendly solutions, like glass bottles, to cater to the increasing market need for sustainable packaging options. - **Natural Spring Water:** The natural spring water industry can explore artesian aquifers as a premium source of water, providing consumers with a unique and high-quality drinking experience. ## Related on Trend Hunter - [Portable Water-Carbonating Canteens](https://www.trendhunter.com/trends/sparkling-water-bottle.md) - [Recyclable Packaging Sparkling Waters](https://www.trendhunter.com/trends/canned-sparkling-water.md) - [Sparkling Water Anniversary Packaging](https://www.trendhunter.com/trends/spellegrino-and-future-brand.md) - [Spumante-Style Water Carbonators](https://www.trendhunter.com/trends/glacier-fresh-sodaology.md) - [Hydrogen-Infused Sparkling Waters](https://www.trendhunter.com/trends/hydrogeninfused-sparkling-water.md) - [Private Label Sparkling Waters](https://www.trendhunter.com/trends/rocky-mountain-sparkling-spring-water.md) - [Functional Sparkling Waters](https://www.trendhunter.com/trends/line-of-sparkling-waters.md) - [Beneficial Carbonated Waters](https://www.trendhunter.com/trends/evian-carbonated-water.md) - [Sparkling Coconut Waters](https://www.trendhunter.com/trends/strange-water.md)