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# Shocking Activism T-Shirts
Tyler The Creator's New Anti-Homophobia Line Features Political Symbols

By Malika Renee Butss | Published 2015-05-13 | Social Good
Source: Trend Hunter, https://www.trendhunter.com/trends/antihomophobia-tees
References: [huffingtonpost](http://www.huffingtonpost.com/2015/05/08/tyler-the-creator-anti-homophobia-shirt_n_7240862.html) & [golfwang](http://www.golfwang.com/golf-pride-tee-white/)

Highly controversial Tyler The Creator has recently launched a line of anti-homophobia tees that feature the old neo-Nazi logo.

Tyler -- who has often been called homophobic -- launched these simple but statement-making t-shirts through his [Golf Wang fashion collective](https://www.trendhunter.com/trends/golf-wang-x-supreme). The shirts are plain 100% cotton white tees with the old neo-Nazi logo in the middle. The logo is redone in a [rainbow color palette](https://www.trendhunter.com/trends/panda-dunk-tshirts) and where it would usually say "White Pride Worldwide" it now says "Gold Pride Worldwide." When designing this expressive tee, Tyler made plans to re-appropriate the hateful logo and diminish its original statement and give it a brand new meaning of inclusiveness and love.

These anti-homophobia tees are currently sold out on the Golf Wang website while stickers are still available.

## Trend Insights (Trend Hunter)

- Score: 1.4/10
- Popularity: 19% | Activity: 14% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood)

## Key Themes

### What Makes This Trend Stand Out

- **Anti-homophobia Fashion:** Opportunity for fashion brands to create clothing that promotes inclusiveness and equality.
- **Re-appropriation of Symbols:** Opportunity for designers to repurpose controversial symbols and give them new positive meanings.
- **Activism Marketing:** Opportunity for brands to align with social causes and create products that resonate with socially conscious consumers.

### Sectors Adopting This

- **Fashion Retail:** Opportunity for retailers to incorporate socially conscious clothing lines into their product offerings.
- **Graphic Design:** Opportunity for graphic designers to create visually striking and meaningful designs that challenge societal norms.
- **Online Retail:** Opportunity for online retailers to tap into the demand for socially responsible products and reach a broader customer base.

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