# Business-Targeted Anti-Fraud Solutions Inkan.link Will Be Introducing Sealfie at CES 2025 By Kalin Ned | Published 2024-12-28 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/antifraud-solution References: [ces.vporoom](https://ces.vporoom.com/2024-12-27-Inkan-link-Debuts-at-CES-2025-with-Revolutionary-Anti-Fraud-Solution-as-Business-Email-Compromise-Reaches-5B-Annual-Loss)  Inkan.link is debuting Sealfie, a unique anti-fraud solution aimed at addressing the growing issue of Business Email Compromise. The innovation is timely as this type of fraud is responsible for $5 billion in annual losses globally. Inkan.link highlights the inadequacy of traditional fraud prevention tools against modern threats, such as [AI-driven impersonation scams](https://www.trendhunter.com/trends/fraud-detection-and-loss-prevention). Unlike traditional methods that are reliant on complex protocols, Sealfie employs a straightforward process — users approve transactions by [taking a selfie](https://www.trendhunter.com/trends/aiselfies). The anti-fraud solution incorporates multiple levels of silent attestation, creating a secure framework that is both user-friendly and highly effective. Accessible via global app platforms, the service offers scalability for businesses of all sizes. Subscription pricing starts at €95 per month per user, with enterprise-level options for tailored integration. Image Credit: Inkan.link ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 26% | Activity: 46% | Freshness: 33% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) ## Key Themes ### What Makes This Trend Stand Out - **Biometric Authentication in Fraud Prevention:** Sealfie's use of selfies for transaction approval showcases an emerging trend of biometric authentication offering enhanced security measures. - **AI-driven Impersonation Defense:** Sealfie's ability to combat AI-driven impersonation scams indicates a growing demand for solutions that can address increasingly sophisticated cyber threats. - **Subscription-based Security Solutions:** The pricing model adopted by Sealfie highlights a trend in subscription-based services providing scalable and affordable security solutions for businesses. ### Sectors Adopting This - **Cybersecurity:** With the rise of novel threats like Business Email Compromise, the cybersecurity industry is witnessing the introduction of innovative tools like Sealfie that combine simplicity and effectiveness. - **Digital Payments:** Sealfie's implementation in transaction approvals signals a potential revolution in the digital payments industry, where secure and seamless verification processes are paramount. - **Software as a Service (saas):** As seen in Sealfie's subscription model, the SaaS industry is continually evolving to offer versatile and adaptable anti-fraud solutions for organizations globally. ## Related on Trend Hunter - [Fraud-Combating AI Solutions](https://www.trendhunter.com/trends/fraud-solution.md) - [Fraud Intelligence Tools](https://www.trendhunter.com/trends/scam-ai.md) - [Selfie Identity Verification](https://www.trendhunter.com/trends/cabify.md) - [Scam Prevention Platforms](https://www.trendhunter.com/trends/seniorshieldai.md) - [Facial Recognition ID Checkers](https://www.trendhunter.com/trends/intellicheck-platform-20.md) - [Automated ID Authentication Apps](https://www.trendhunter.com/trends/authentication-apps.md) - [Art Market Authentication Apps](https://www.trendhunter.com/trends/art-authentication-app.md) - [Digitized Age Verification Services](https://www.trendhunter.com/trends/age-verification-service.md) - [Customer Verification Solutions](https://www.trendhunter.com/trends/nametag.md)