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# Pearlized Eye Gels
Beaubelle's Anti-Fatigue Eye Contour Gel Addresses Strain from Digital Devices

By Laura McQuarrie | Published 2018-07-28 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/antifatigue-eye-contour-gel
References: [beautypackaging](http://www.beautypackaging.com/contents/view_breaking-news/2018-07-20/beaubelle-targets-digital-stress/44392) & [beaubelle.my](https://www.beaubelle.my/brightlyeye/)

Beaubelle's newest product, the Anti-Fatigue Eye Contour Gel, is a new skincare solution for tired eyes that addresses everything from [puffiness and dark circles](https://www.trendhunter.com/trends/brightening-serum-concentrate) brought on by stress, a lack of sleep and even [eyestrain caused by digital devices](https://www.trendhunter.com/trends/digital-eye-strain1).

The eye care product takes note of the fact that the [delicate skin around the eye area](https://www.trendhunter.com/trends/eye-contour-treatment) is one of the first to reveal visible signs of aging onset by various stressors. On top of providing 24/7 protection, the Anti-Fatigue Eye Contour Gel boasts the ability to strengthen the skin's DNA to shield it from pollution and other environmental irritants.

The product is packed with active ingredients—such as a Beaubelle-exclusive compound called CA+3, avocado oil and a hyaluronic acid booster made from pure Swiss Alpine spring water—and suspended in a gel to maximize its potency.

## Trend Insights (Trend Hunter)

- Score: 2.1/10
- Popularity: 25% | Activity: 29% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Why This Trend Is Growing

- **Digital Eye Strain Solutions:** Develop products that address the negative effects of digital devices on eye health, such as fatigue and puffiness.
- **Environmental Skin Protection:** Create skincare products that incorporate DNA-strengthening compounds and shields against pollution and other environmental irritants.
- **Active Ingredient Infused Skincare:** Experiment with new and unique active ingredients, such as Beaubelle's CA+3, to enhance the potency of skincare products.

### Industries Being Reshaped

- **Beauty and Skincare:** Create innovative products that cater specifically to issues such as digital eye strain and environmental pollution.
- **Technology and Wearables:** Develop wearable technology that combats digital eye strain and improves eye health.
- **Health and Wellness:** Partner with beauty and skincare brands to offer solutions targeting environmental stressors and their impact on the skin.

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