# Anti-Aging Skincare Formulas Curology Releases Its Latest Personalized Preventative Aging Product By Mickey Phoon | Published 2023-04-13 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/antiaging-skincare-formula References: [prnewswire](https://www.prnewswire.com/news-releases/curology-introduces-future-proof-rx-a-new-daily-preventative-aging-product-thats-personalized-for-you-301789868.html)  Dermatologist-founded skincare company [Curology](https://www.trendhunter.com/trends/eye-formula) has released its latest [anti-aging skincare formula](https://www.trendhunter.com/trends/antiaging-treatments) called Future-ProofRx, a personalized prescription product that defends against signs of aging. Curology's Medical Director, Dr. Whitney Tolpinrud, said: "Future-ProofRx is designed to address preventative treatment for anti-aging concerns, enabling our in-house dermatology providers to treat more patients with our products." Future-ProofRx is an [overnight treatment cream](https://www.trendhunter.com/trends/antiaging-overnight-cream) made to assist in preventing fine lines and dark spots on the skin. The formula contains a personalized combination of three active ingredients: tretinoin, azelaic acid, niacinamide, and/or tranexamic acid. Each patient's formula is different and selected for their personalized skincare requirements by their licensed Curology in-house dermatology provider, as each ingredient targets different skin concerns. Consumers interested in the prescription product can contact Curology for more information on whether Future-ProofRx suits them. Image Credit: Curology ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 67% | Activity: 74% | Freshness: 15% - Audience gender: 50% men, 50% women - Primary generations: Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What's Driving This Trend - **Personalized Skincare:** Curology's release of Future-ProofRx highlights a trend towards personalized and tailored skincare products that can be customized to each individual's unique needs and concerns. - **Preventative Aging:** Future-ProofRx addresses the growing trend of preventative anti-aging treatments by combining targeted ingredients to prevent the development of fine lines and dark spots. - **Medical-grade Skincare:** The use of medical-grade ingredients and dermatologist-created formulas, like those used in Curology's Future-ProofRx, is a trend that emphasizes the importance of science-backed skincare solutions. ### Who This Affects Most - **Skincare:** The skincare industry is seeing a trend towards personalized and preventative products with the incorporation of medical-grade ingredients that have been clinically tested and proven to be effective. - **Telemedicine:** Curology's use of telemedicine to connect patients with licensed dermatologists is a trend that allows for more accessible and convenient skincare treatments for those who may not have access to in-person care. - **Beauty Technology:** The use of technology to create personalized skincare solutions, such as Curology's use of an online skin assessment quiz, is a trend that is enhancing the overall consumer experience and making skincare more accessible to consumers. ## Related on Trend Hunter - [Prescription-Strength Eye Treatments](https://www.trendhunter.com/trends/eye-formula.md) - [Custom Skincare Formulations](https://www.trendhunter.com/trends/hydrotret-rx.md) - [Custom Prescription Skincare](https://www.trendhunter.com/trends/custom-rx-treatment.md) - [Customized Hair Care Treatments](https://www.trendhunter.com/trends/hair-formula-rx.md) - [Acne Treatment Primers](https://www.trendhunter.com/trends/dayprimerx.md) - [Affordable Aging Serums](https://www.trendhunter.com/trends/remedy-for-aging.md) - [Ageing-Positive Skincare Products](https://www.trendhunter.com/trends/auro-skincare.md) - [Sensitive Aging-Specific Skincare](https://www.trendhunter.com/trends/cetaphil.md) - [Age-Combating Skincare Lines](https://www.trendhunter.com/trends/nuxe.md)