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# Anti Label Labs
Everything Must Out Going Pop Up Shop Lets You Design Your Own Goods

By Christina Butty | Published 2009-05-29 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/anti-label-style-labs-terence-kohs-pop-up-shop-everything-must-go
References: [style](http://www.style.com/stylefile/#terence-koh-goes-pop-tomorrow-in-chinatown)

Terence Koh has created a [pop up shop](https://www.trendhunter.com/trends/you-speak-we-listened-pop-up) called, “Everything Must Out Going.” Located on Canal Street in Manhattan, NY, this space is not quite a gallery but not a not-for profit either.

It blurs the line between [commerce and art](https://www.trendhunter.com/trends/apoc-london) by allowing its fashionable guests to collaborate with each other to make products, which are then sold with out the ‘tacky’ tags and labels. For example, there are [Comme des Gar](https://www.trendhunter.com/trends/comme-des-garons-gdragon)çons t-shirts created with Tauba Auerbach.

See gallery to view ad for “Everything Must Out Going,” and photos of Terence Koh.

## Trend Insights (Trend Hunter)

- Score: 1.9/10
- Popularity: 30% | Activity: 18% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Why This Trend Is Growing

- **Collaborative Product Design:** Opportunity for businesses to involve their customers in the product design process.
- **Blurring Commerce and Art:** Potential to create unique and innovative shopping experiences that combine artistic elements with the retail experience.
- **Customized Labels and Tags:** Disruptive innovation opportunity to create personalized and label-free products for a more sophisticated and unique branding.

### Industries Being Reshaped

- **Fashion Retail:** Opportunity for fashion retailers to incorporate collaborative design and label-free products into their stores.
- **Art and Design:** Potential for the art and design industry to explore new ways of merging commerce and artistic expression.
- **Consumer Goods Manufacturing:** Disruptive innovation opportunity in the manufacturing sector to develop customized labeling techniques that cater to individual customer preferences.

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