# Diverse Luxuriously Dressed Dolls Mattel Releases Its Anniversary Barbie Doll in Two Skin Tones By Kalin Ned | Published 2019-03-11 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/anniversary-barbie-doll References: [designtaxi](https://designtaxi.com/news/403832/Mattel-Unveils-Glam-60th-Anniversary-Barbie-Dolls-With-Two-Different-Skin-Tones/) & [ttps](http://ttps//www.amazon.com/gp/product/B07GL66FCD?tag=trenhunt0f-20) On March 9th, Barbie turned 60 and toy maker [Mattel](https://www.trendhunter.com/trends/barbie-role-models) celebrates this milestone with the release of an anniversary Barbie doll. Reflecting the social movements of today, the company embraces [diversity](https://www.trendhunter.com/trends/autistic-barbie) and makes the toy available in two different skin tones. To mark the occasion, Mattel dresses the anniversary Barbie dolls in exquisite silver gowns that communicate luxury. As 60th anniversaries are often referred to as diamond anniversaries, the toy maker decks out the miniature dresses with playful silver sparkles. The extravagant outfits are finished off with a black waist ribbon, as well as loop earrings and smokey makeup. For collectors, the anniversary Barbie dolls are bound to be a hot commodity as they not only celebrate an extensive history but signify a distinct and powerful cultural shift toward equality. ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 60% | Activity: 48% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Alpha - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth) ## Key Themes ### What Makes This Trend Stand Out - **Celebrating Diversity in Toys:** This trend highlights the importance of inclusivity and representation in the toy industry, creating opportunities for companies to develop diverse and inclusive toy lines. - **Luxury and Exclusivity in Dolls:** This trend showcases the demand for high-end and luxurious dolls, presenting opportunities to create premium doll collections and accessories that cater to collectors and enthusiasts. - **Cultural Shift Towards Equality:** This trend reflects a growing societal demand for equality and representation, providing opportunities to develop inclusive marketing campaigns and products that align with these values. ### Sectors Adopting This - **Toy Manufacturing:** The toy manufacturing industry can capitalize on the trend of celebrating diversity by expanding their product lines and introducing more inclusive doll options. - **Fashion Design:** The fashion design industry can tap into the trend of luxury and exclusivity in dolls by creating high-end doll clothing and accessories that cater to collectors and enthusiasts. - **Marketing and Advertising:** The marketing and advertising industry can seize the opportunity presented by the cultural shift towards equality by helping brands develop inclusive campaigns that resonate with consumers. ## Related on Trend Hunter - [Inspiring Role Model Dolls](https://www.trendhunter.com/trends/barbie-role-models.md) - [Indian Heritage-Inspired Dolls](https://www.trendhunter.com/trends/anita-dongre.md) - [Glamorous Collector Dolls](https://www.trendhunter.com/trends/barbie-by-american-girl.md) - [Inclusive Barbie Dolls](https://www.trendhunter.com/trends/barbie-doll-with-down-syndrome.md) - [Inclusion-Focused Doll Collections](https://www.trendhunter.com/trends/barbie-2.md) - [Glamorized Drinkware Collections](https://www.trendhunter.com/trends/glamorized-drinkware-collections-the-barbie-x-stanley-collaboration-feature.md) - [Lunar New Year Dolls](https://www.trendhunter.com/trends/lunar-new-year-doll.md) - [Late Singer-Honoring Dolls](https://www.trendhunter.com/trends/aaliyah-barbie.md) - [Friendship-Celebrating Doll Duos](https://www.trendhunter.com/trends/role-model-series.md)