# Empowered Women Portraits Annie Griffiths Captures Inspiring People in International Hot Spots By Meghan Young | Published 2015-05-26 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/annie-griffiths References: [mymodernmet](http://www.mymodernmet.com/profiles/blogs/ripple-effect-photojournalists-team-up-empowered-women) & [anniegriffiths](http://www.anniegriffiths.com) It's hard to look at Annie Griffiths' photos and not feel inspired. Over the last two decades, she has dedicated a portion of her time to document the important work of aid organizations -- specifically the role of [empowered women](https://www.trendhunter.com/trends/canadian-womens-foundations) in these organizations. As one of the first women photographers to ever work for [National Geographic](https://www.trendhunter.com/trends/empowering-jewelry), Annie Griffiths knows what it means to defy stereotypes and gender hardships. Now the executive director of Ripple Effect, as well as a photographer, she has shot [more than 15,000 photos](https://www.trendhunter.com/trends/sonic-editions) in over 13 countries, giving a voice to 22 aid programs and helping raise more than a million dollars for their aid partners. Annie Griffiths' portraits are accompanied by the women's stories, making them even more powerful. ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 59% | Activity: 78% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### What's Driving This Trend - **Empowered Women in Aid Organizations:** Documenting the important work of aid organizations and the role of empowered women can inspire both men and women to push for gender equality in the industry. - **Female Empowerment Through Photography:** Using photography to give a voice to women in aid programs can help empower them and raise awareness about their work. - **Visual Storytelling for Social Impact:** Incorporating the stories of those being photographed can create a more powerful impact and increase engagement with social issues. ### Who This Affects Most - **Aid and Non-profit Organizations:** Aid and non-profit organizations can use photography to showcase their work and the role of empowered women, potentially increasing support and funding for their programs. - **Photography and Visual Media:** Photographers and visual media companies can use their skills to document and highlight the important work of women in aid programs, potentially shifting the narrative around women in the industry. - **Gender Equality and Women Empowerment:** By sharing the stories and achievements of empowered women, initiatives focused on gender equality and women empowerment can increase awareness and inspire action to support these causes. ## Related on Trend Hunter - [Artist-Backed Women Campaigns](https://www.trendhunter.com/trends/ramona-pintea.md) - [Empowering AI Image Generators](https://www.trendhunter.com/trends/missjourney.md) - [Empowering Woman-Inspired Campaigns](https://www.trendhunter.com/trends/how-lovely-to-be-a-woman.md) - [Unretouched Photography Books](https://www.trendhunter.com/trends/dove-reimagine-beauty.md) - [Empowering Women NFTs](https://www.trendhunter.com/trends/boss-beauty-role-models.md) - [Empowerment-Focused Holiday Campaigns](https://www.trendhunter.com/trends/olivela.md) - [Anti-Gender Violence Campaigns](https://www.trendhunter.com/trends/antigender-violence-campaign.md) - [Women-Empowering Mountaineering Initiatives](https://www.trendhunter.com/trends/she-the-mountain.md) - [Women-Empowering Work Programs](https://www.trendhunter.com/trends/workforce-challenges.md)