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# Roaring Twenties Editorials
Style Moda's Anni Ruggenti Spread is Filled with Old World Glamor

By Meghan Young | Published 2011-10-21 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/anni-ruggenti
References: [fashionising](http://www.fashionising.com/pictures/b--Luxury-that-roars-12743.html)

'Mad Men' is a perfect example of hit period TV shows influencing the face of fashion; the Anni Ruggenti photo spread shows the rise of another era. Enter the Roaring Twenties -- a time of unrestrained rivalry and a break with traditions. Clearly inspired by the success of 'Boardwalk Empire,' the Anni Ruggenti editorial is [elegant, glamorous and fantastically feminine](https://www.trendhunter.com/trends/contemporary-femininity).

Shot by Sergi Pons for Style Moda magazine, the Anni Ruggenti photo spread stars the statuesque Rachel Alexander. She models luxuriously layered outfits that captures the essence of [flapper fashion](https://www.trendhunter.com/trends/vintageinspired-jewelry) without going too overboard. Take away the softly waved hair by Loris Rocchi and these outfits would fit perfectly in modern society.

## Trend Insights (Trend Hunter)

- Score: 5.8/10
- Popularity: 95% | Activity: 70% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Period TV Show Fashion:** Disruptive innovation opportunity: Creating fashion collections inspired by popular period TV shows.
- **Roaring Twenties Revival:** Disruptive innovation opportunity: Designing modern interpretations of 1920s fashion incorporating contemporary elements.
- **Flapper-inspired Luxury Fashion:** Disruptive innovation opportunity: Developing high-end fashion lines that capture the elegance and glamour of flapper fashion.

### Sectors Adopting This

- **Fashion:** Disruptive innovation opportunity: Collaborating with period TV shows to create clothing lines inspired by their iconic styles.
- **Media and Entertainment:** Disruptive innovation opportunity: Incorporating fashion editorials and spreads inspired by period TV shows to enhance brand collaborations and promotions.
- **Beauty:** Disruptive innovation opportunity: Offering hair and makeup styling services that recreate iconic looks from different fashion eras for editorial shoots or special events.

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