# Haunting Urban Fashion The Series Starring Anne R by Niklas Hoejlund is Shot in Black and White By Meghan Young | Published 2013-08-26 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/anne-r-by-niklas-hoejlund References: [fashionising](http://www.fashionising.com/pictures/b--a-modern-maiden-covered-in-the-city-60924.html) & [niklashoejlund](http://www.niklashoejlund.com/) Shot completely in black and white, there is a haunting quality about the photo series starring model Anne R by Niklas Hoejlund, a photographer born and raised in Copenhagen, Denmark, that really drives home the approach of autumn. Full of silks, cottons, feathers and leather, the luxe looks also add a bit of quiet drama to the [urban set](https://www.trendhunter.com/trends/knys-fall-2025) as well. Especially since they follow a [monochromatic palette](https://www.trendhunter.com/trends/black-tag-collection). The photo series starring Anne R by Niklas Hoejlund was styled by My Ringsted, who focused on [loose silhouettes and billowing fabrics](https://www.trendhunter.com/trends/velvet-heat), all of which have been layered to ward off the cooling weather. Shot for the latest issue of Revs Magazine, the sophisticated and edgy looks were finished with a flawless face by makeup artist Line Bille. ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 83% | Activity: 52% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **Black-and-white Photography:** Disruptive innovation opportunity: Develop new techniques and filters for capturing striking black-and-white images. - **Luxe Urban Fashion:** Disruptive innovation opportunity: Create sustainable and cruelty-free alternatives to feathers and leather in high-end urban fashion. - **Layered Styling:** Disruptive innovation opportunity: Invent new technologies or materials for layering lightweight fabrics with superior thermal insulation. ### Industries Being Reshaped - **Photography:** Disruptive innovation opportunity: Design AI-powered cameras with built-in black-and-white photo enhancement features. - **Fashion:** Disruptive innovation opportunity: Introduce innovative textiles and materials that mimic the luxurious look and feel of feathers and leather. - **Beauty:** Disruptive innovation opportunity: Develop makeup products and techniques for creating flawless, natural-looking faces with minimal effort. ## Related on Trend Hunter - [Refined Vintage Militaristic Fashion](https://www.trendhunter.com/trends/studio-nicholson-fw25.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Monochrome Fashion Campaigns](https://www.trendhunter.com/trends/jiyongkim-fw25.md) - [Experimental Fall Wardrobe](https://www.trendhunter.com/trends/khaotique-noir.md) - [Statement-Making Fall Collections](https://www.trendhunter.com/trends/auteur-studios-fall-2025.md) - [Minimally Elegant Fall-Ready Fashion](https://www.trendhunter.com/trends/studio-nicholson-1.md) - [Parisian Sophisticated Fall Fashion](https://www.trendhunter.com/trends/nn07.md) - [90s Grunge-Inspired Fall Apparel](https://www.trendhunter.com/trends/the-october-collection.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md)