# Gothic Cosmetic Close-Ups The Anna Moya Beauty Scene Exclusive Embraces Deep Violet Hues By Jana Pijak | Published 2014-05-14 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/anna-moya-beauty-scene References: [beautyscene.net](http://www.beautyscene.net/beauty-shoots/beauty-exclusive-anna-moya-by-brandon-taelor-aviram/) & [brandontaelor](http://brandontaelor.com) The Anna Moya Beauty Scene exclusive editorial shines the spotlight on the stunning Wilhelmina model. The brown-eyed beauty is captured by photographer Brandon Taelor Aviram's lens while posing in studio for a set of dramatic beauty closeups. Embracing fashion's return to the gothic, the Anna Moya Beauty Scene editorial highlights [90s inspired cosmetics](https://www.trendhunter.com/trends/rouge-noir) that are displayed in a palette of deep blue and violet hues. The beauty story features alluring cosmetic applications that are courtesy of makeup artist Liz Olivier who transforms Anna with [deep purple lipsticks](https://www.trendhunter.com/trends/romnd-black-lip), blue-tinted eye-shadow looks and thick lashes that make her eyes pop. This edgy exclusive for Beauty scene is a modern take on [gothic inspiration](https://www.trendhunter.com/trends/shadow-of-secrets-collection) and embodies a bold vision of feminine glamor. ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 83% | Activity: 52% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **Gothic-inspired Cosmetics:** There is an opportunity for brands to create collections of cosmetics inspired by gothic elements that utilize deep, dark hues. - **90s-inspired Beauty Looks:** There is an opportunity for brands to create beauty looks that are inspired by 90s trends, including deep blue and violet hues. - **Dramatic Close-up Photography:** There is an opportunity for photographers to offer their services to capture dramatic close-up shots of edgy beauty looks. ### Sectors Adopting This - **Cosmetics Industry:** The cosmetics industry can utilize this trend to create new collections inspired by gothic elements and 90s trends. - **Fashion Industry:** The fashion industry can tap into this trend by incorporating gothic-inspired elements into their designs. - **Photography Industry:** The photography industry can offer their services to capture dramatic close-up shots of edgy beauty looks for beauty publications and brands. ## Related on Trend Hunter - [Limited-Edition Spooky Makeup Collections](https://www.trendhunter.com/trends/annabelle-cosmetics.md) - [Grungy Movie-Inspired Cosmetics](https://www.trendhunter.com/trends/half-magic-beauty.md) - [High-End Beauty Campaigns](https://www.trendhunter.com/trends/la-beaut-louis-vuitton-campaign.md) - [Comedic Horror Cosmetics](https://www.trendhunter.com/trends/nyx-x-beetlejuice.md) - [Makeup Water Brand Collections](https://www.trendhunter.com/trends/corpse-paint-makeup.md) - [Comedy Horror Cosmetics](https://www.trendhunter.com/trends/nyx-cosmetics-x-wednesday.md) - [Horror Doll Makeup Campaigns](https://www.trendhunter.com/trends/urban-decay-x-m3gan.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Noir-Inspired Luxury Cosmetic Collections](https://www.trendhunter.com/trends/rouge-noir.md)