# Sophisticated Fashion Campaigns The Ann Taylor SS11 Ad Stars the Regal Katie Holmes By Meghan Young | Published 2011-01-14 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/ann-taylor-ss11 References: [justjared.buzznet](http://justjared.buzznet.com/2011/01/12/katie-holmes-ann-taylors-new-spokesmodel/) & [anntaylor](http://www.anntaylor.com) There is something incredibly sophisticated about the Ann Taylor SS11 campaign. I think it has very much to do with not only the [tailored suit Katie Holmes](https://www.trendhunter.com/trends/star-studded) is rocking, but also with the star's regal presence. Yet the Ann Taylor SS11 campaign also has a sultry element that owes fully to the smoldering stare Holmes gives to the camera. As a long-time fan of the fashion label, she says, "I applaud women who are doing their best to be the [best versions of themselves](https://www.trendhunter.com/trends/how-lovely-to-be-a-woman) and who are working really hard." ## Trend Insights (Trend Hunter) - Score: 5.7/10 - Popularity: 80% | Activity: 84% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What's Driving This Trend - **Sophisticated Fashion Campaigns:** Businesses can explore creating fashion campaigns that exude sophistication and regality, capturing the attention of consumers. - **Tailored Suits:** There is an opportunity for businesses to focus on creating tailored suits that convey elegance and professionalism. - **Sultry Elements in Fashion:** Incorporating sultry elements into fashion campaigns can help businesses create captivating and alluring visuals to engage consumers. ### Who This Affects Most - **Fashion:** The fashion industry can benefit from incorporating sophisticated and regal elements into their marketing campaigns to appeal to consumers. - **Apparel:** The apparel industry has the potential to leverage tailored suits as a disruptive innovation opportunity to cater to consumers seeking elegance and professionalism. - **Advertising:** The advertising industry can explore the use of sultry elements in fashion campaigns to create visually appealing content that grabs the attention of target audiences. ## Related on Trend Hunter - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Iconic Singer-Starring Campaigns](https://www.trendhunter.com/trends/saint-laurent-and-diana-ross.md) - [Empowering Woman-Inspired Campaigns](https://www.trendhunter.com/trends/how-lovely-to-be-a-woman.md) - [Star Studded Luxury Campaigns](https://www.trendhunter.com/trends/star-studded.md) - [Empowering Fashion Campaigns](https://www.trendhunter.com/trends/on-your-own-time.md) - [Shoppable Luxury Fashion Films](https://www.trendhunter.com/trends/luxury-fashion-film.md) - [Neighborhood-Inspired Campaigns](https://www.trendhunter.com/trends/kotn-fw-2024-collection.md) - [Voting-Themed Fashion Ads](https://www.trendhunter.com/trends/youve-got-the-power.md) - [Holiday Fashion Campaigns](https://www.trendhunter.com/trends/tommy-hilfigers-2025.md)