# Glass Heads-Up Displays The Anker Roav is a Translucent Glass Screen That Displays Smartphone Info By Joey Haar | Published 2016-10-12 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/anker-roav References: [techcrunch](https://techcrunch.com/2016/10/10/anker-is-launching-a-navdy-clone/?ncid=rss) & [goroav](https://goroav.com/) The [Anker](https://www.trendhunter.com/trends/nano-wireless-car-charger) Roav is an in-vehicle heads-up display that uses a clever interface to make navigation and vehicular operations safer and easier. Heads-up displays, or HUDs, are a relatively new concept, with systems coming into prominence over the past decade thanks to companies like [Garmin](https://www.trendhunter.com/trends/garmin-drive-53). Whether with a dedicated [HUD](https://www.trendhunter.com/trends/rekkie-smart-snow-goggles) device or one's own smartphone and a dashboard mount, many drivers use HUDs regularly. However, those screens are distracting and obstruct drivers' vision when placed on the windshield. The Anker Roav uses a translucent screen that has important details projected onto it, letting drivers read their HUD without taking their eyes off the road. The Anker Roav is the best of both smartphones and HUD devices. Its screen is easier on the eyes than a smartphone's, but it connects to any Bluetooth phone so that it can convey the exact same information. ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 41% | Activity: 73% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### Why This Trend Is Growing - **Translucent Screens:** Translucent screens are a growing trend in heads-up displays, allowing for important details to be projected onto the screen without obstructing the driver's vision. - **Safe Navigation Technology:** Safe navigation technology is an emerging trend in the automotive industry, with companies developing innovative solutions like the Anker Roav to improve driver safety and reduce distractions. - **Integration of Smartphone and HUD:** The integration of smartphones and heads-up displays is a trend that offers convenience and improved usability, allowing drivers to access important information without taking their eyes off the road. ### Industries Being Reshaped - **Automotive:** The automotive industry can leverage translucent screens and safe navigation technology to develop cutting-edge heads-up display systems that enhance driver experience and safety. - **Consumer Electronics:** The consumer electronics industry can explore the integration of smartphones and heads-up displays to create innovative and seamless user experiences, enabling drivers to easily access smartphone information while driving. - **Technology:** The technology industry has the opportunity to innovate and disrupt the heads-up display market by developing advanced translucent screen technologies and seamless smartphone integration solutions. ## Related on Trend Hunter - [Aftermarket Helmet HUD Devices](https://www.trendhunter.com/trends/soulrs-headsup-display.md) - [AR Vehicle Displays](https://www.trendhunter.com/trends/augmented-reality-windshield.md) - [Augmented Reality Motorcyclist Helmets](https://www.trendhunter.com/trends/shoei-eyelights-gtair-3-smart.md) - [AR Driving Assistance Glasses](https://www.trendhunter.com/trends/sherpa-2.md) - [Standalone Vehicle Head Units](https://www.trendhunter.com/trends/intellidash-pro.md) - [Multimedia Smart Cockpit Technologies](https://www.trendhunter.com/trends/smart-cockpit-technology.md) - [AR Motorcycle Helmets](https://www.trendhunter.com/trends/ar-motorcycle-helmet.md) - [AI-Connected Sports Glasses](https://www.trendhunter.com/trends/ar-hud-display.md) - [AR-Integrated Smart Helmets](https://www.trendhunter.com/trends/shoeigtair3.md)