# Black Lace Bodysuits The Ultra-Sensual Anja Rubik Viva Moda February 2011 Editorial By Renee Ramsarran | Published 2011-02-26 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/anja-rubik-viva-moda-february-2011 References: [zombieandcandy](http://zombieandcandy.com/anja-rubik-by-victor-demcarchelier-for-viva-moda-february-2011) & [vivalamoda.co.cc](http://www.vivalamoda.co.cc/) Brilliant shadow play adds just the right amount of mystery in the Anja Rubik Viva Moda February 2011 editorial. The black-and-white photoshoot captures the [Victoria's Secret](https://www.trendhunter.com/trends/swimwear-redefined) model lounging naked on a shaggy rug, pulling seductively on a loose knitted sweater and rocking a [lacy black jumpsuit](https://www.trendhunter.com/trends/parade-that-lace) that's been unzipped to make it even more revealing. The undeniably sensual Anja Rubik Viva Moda February 2011 editorial was lensed by photographer by Victor Demcarchelier. **Implications** - Consumers like to be teased, whether it be in fashion, advertising or product design. The element of mystery and surprise that comes with the notion of "the tease" is something consumers are innately attracted to. Businesses that use subtly and mystique in their marketing, product design, etc. will see a rise in interest. ## Trend Insights (Trend Hunter) - Score: 5.9/10 - Popularity: 93% | Activity: 77% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### Key Themes Behind This Trend - **Shadow Play Photography:** Exploring the technique of shadow play in photography can create a sense of mystery and allure, offering new opportunities for artistic expression and visual storytelling. - **Seductive Fashion Advertising:** Incorporating seductive elements and teasing visuals in fashion advertising campaigns can captivate consumers' attention and create a sense of desire, providing innovative marketing opportunities. - **Unexpected Product Design:** Integrating unexpected and revealing design elements in products can intrigue customers and evoke curiosity, enabling companies to differentiate and disrupt traditional market offerings. ### Where This Applies - **Fashion Photography:** Fashion photographers could explore the use of shadow play techniques to bring a new level of intrigue and allure to their editorial shoots, captivating audiences with visually stunning imagery. - **Fashion Retail:** Fashion retailers can incorporate seductive and teasing elements in their advertising campaigns to evoke desire and create a unique brand experience, attracting customers who seek a sense of mystery and allure. - **Product Design:** Companies in various industries can experiment with unexpected and revealing design elements in their products to transform mundane offerings into captivating experiences, sparking consumer interest and driving innovation. ## Related on Trend Hunter - [Love Letter Lingerie Collections](https://www.trendhunter.com/trends/anoeses-love-letter.md) - [Liberating Lingerie Collections](https://www.trendhunter.com/trends/zhilyova.md) - [Unapologetic Lingerie Campaigns](https://www.trendhunter.com/trends/mariemurs-judge-me-guilty.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Influencer-Backed Valentine's Day Collections](https://www.trendhunter.com/trends/bobbi-althoff.md) - [Romantic Kitschy Lingerie](https://www.trendhunter.com/trends/for-love-and-lemons-1.md) - [Inaugural Designer-Led Ready-To-Wear Fashion](https://www.trendhunter.com/trends/atelier-victorias-secret.md) - [Fashion-Forward Shapewear](https://www.trendhunter.com/trends/calvin-klein-shapewear.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md)