# Anime Apparel Collaborations 'Crunchyroll' Launched New Line of Clothing Inspired by 'Persona 5' By Colin Smith | Published 2021-11-30 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/anime-apparel-collaboration References: [store.crunchyroll](https://store.crunchyroll.com/) '[Crunchyroll](https://www.trendhunter.com/trends/furia-4) Loves,' the clothing label operating under the popular anime streaming service, has released a new [anime apparel collaboration](https://www.trendhunter.com/trends/solo-leveling), this time in celebration of 'PERSONA5: The Animation.' The clothing line features Persona 5 branded hoodies, jackets, and shirts, each featuring a popular character from Persona 5. The clothes are stylized in an homage to Persona 5 by using black, red, white, and stripe patterns. The black hoodie features the character 'Futaba,' while the black jacket displays the Persona 5 'Phantom Thieves' logo itself. The black T-shirts have images of 'Joker,' the main protagonist, and 'Morgana,' a party member from the game and anime. Additionally, there is a white acid wash T-shirt with an image of 'Ann' with the phrase "OMG WE ARE SO AWESOME," and a white striped T-shirt that again, features Morgana. These Anime and [Role-Playing-Game inspired apparel](https://www.trendhunter.com/trends/hyte-persona-3) will only be available at the Crunchyroll online store. Image Credit: Crunchyroll Loves, Persona 5 ## Trend Insights (Trend Hunter) - Score: 4.7/10 - Popularity: 76% | Activity: 54% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen) ## Key Themes ### Key Themes Behind This Trend - **Anime Fashion Collaborations:** Merging anime aesthetics with streetwear fashion, there is an opportunity for anime streaming platforms to launch their own exclusive clothing lines in celebration of popular anime shows. - **Nostalgia-based Apparel Lines:** There is a growing trend for clothing lines that reference retro video games and nostalgic cartoons, which creates an opportunity for companies to develop new brand partnerships with emerging online shop. - **Character-driven Merchandise:** The success of character-driven merchandise (from various animes and video games) has created opportunities for brands to collaborate with the creators of renowned franchises and create official licensed clothing and merchandise. ### Where This Applies - **Fashion Industry:** By collaborating with popular animes and iconic video games, fashion brands can serve the youth market who are increasingly expressing their fandom through their clothing choices. - **Entertainment Industry:** Another potentially disruptive innovation opportunity for the entertainment industry would be to offer their own branded clothing and merchandise lines that complement their beloved franchises. - **Online Retail Industry:** The online retail industry can capitalize on the growing trend of fandom-based apparel by partnering with clothing labels or launching their own online stores catered to anime and geek culture. ## Related on Trend Hunter - [Anime-Inspired Esports Apparel](https://www.trendhunter.com/trends/furia-4.md) - [Anime Sport Capsules](https://www.trendhunter.com/trends/crunchyroll-x-adidas.md) - [Anime-Inspired Streetwear Lineups](https://www.trendhunter.com/trends/graniph-1.md) - [Rapper-Starring Anime Apparel](https://www.trendhunter.com/trends/crunchyroll-2.md) - [Anime-Inspired Uniform-Style Apparel](https://www.trendhunter.com/trends/fira-x-wear.md) - [Anime RPG-Themed PC Parts](https://www.trendhunter.com/trends/hyte-persona-3.md) - [Anime Sports Apparel](https://www.trendhunter.com/trends/my-hero-academia-x-nba.md) - [Anime-Themed Fashion Lines](https://www.trendhunter.com/trends/one-piece-2.md) - [Anime-Centric Graphic Shirts](https://www.trendhunter.com/trends/beams-4.md)