# Animal-Free Milk Proteins Perfect Day Ferments Fungi to Create Dairy Proteins By Kalin Ned | Published 2022-03-06 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/animalfree-milk-protein References: [perfectday](https://perfectday.com/) & [perfectday](https://perfectday.com/animal-free-milk-protein/)  The animal-free milk protein innovation by [Perfect Day](https://www.trendhunter.com/trends/betterland-cowfree-milk) is a game-changer for the industry, especially in today's day and age when the plant-based market is bigger than ever and continuing to grow. Many contemporary consumers are emphasizing plant-forward diets due to health and wellness, as well as environmental sustainability. Perfect Day is doing its part with its "kinder, greener protein from flora" that is fermented instead of farmed. Their innovation, created from [fermented fungi](https://www.trendhunter.com/trends/fungi-protein), is identical to traditional milk. Not only that, but Perfect Day's animal-free milk protein also shares the same texture—it "tastes, scoops, and spreads" the same. Aside from being fully vegan, Perfect Day's innovation is also (of course) lactose-free, as well as cholesterol-free. Consumers can rest assured that no factory farms, hormones or antibiotics have gone into its manufacturing. Image Credit: Perfect Day ## Trend Insights (Trend Hunter) - Score: 0.4/10 - Popularity: 1% | Activity: 1% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Key Themes Behind This Trend - **Plant-forward Diets:** Perfect Day's animal-free milk proteins align with the plant-based market growth, emphasizing health and environmental sustainability. - **Fermented Protein:** Perfect Day's use of fermented fungi to create dairy proteins can disrupt traditional animal farming methods. - **Identical Texture:** Perfect Day's ability to replicate the texture of traditional milk through animal-free sources creates opportunities for innovative dairy alternatives. ### Where This Applies - **Plant-based Food:** Perfect Day's animal-free milk proteins can be a valuable addition to the plant-based food industry. - **Animal Farming:** The use of fermented fungi in creating dairy proteins could disrupt the animal farming industry. - **Dairy Alternatives:** Perfect Day's animal-free milk proteins can lead to new opportunities in the dairy alternatives industry. ## Related on Trend Hunter - [Animal-Free Milk Alternatives](https://www.trendhunter.com/trends/betterland-cowfree-milk.md) - [Sustainable Animal-Free Milks](https://www.trendhunter.com/trends/very-dairy.md) - [Animal-Free Dairy Protein](https://www.trendhunter.com/trends/myprotein-x-perfect-day.md) - [Animal-Free Dairy Milks](https://www.trendhunter.com/trends/bored-cow.md) - [Animal-Free Milk Products](https://www.trendhunter.com/trends/betterland-milk.md) - [Animal-Free Milk Proteins](https://www.trendhunter.com/trends/lactoferrin.md) - [Animal-Free Dairy Facilities](https://www.trendhunter.com/trends/imagindairy-1.md) - [Animal-Free Dairy Milks](https://www.trendhunter.com/trends/strive-freemilk.md) - [African Animal-Free Dairy Companies](https://www.trendhunter.com/trends/de-novo-dairy.md)