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# Wild Animal Skin Sneakers
Nike Teams with Atmos for 2013 Men's and Women's Sneakers

By Jonathon Brown | Published 2012-12-02 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/animal-skin-sneakers
References: [hypebeast](http://hypebeast.com/2012/11/atmos-x-nike-air-max-1-animal-camo-pack/)

Nike recently released a new pair of [Air Force 1s](https://www.trendhunter.com/trends/nike-air-force-1-lover-wilds) for Black Friday and now present some new [Air Max 1](https://www.trendhunter.com/trends/cave-stone-colorway) looks for the spring with these animal skin sneakers.

The new sneakers are a collaboration with Japanese retailer [Atmos](https://www.trendhunter.com/trends/umbro-4). Dubbed The Animal Camo Pack, the two shoe collection consists of one look for men as well as one for women. The men's sneaker is an Air Max 1 with a black python and green camouflage upper section with a white bottom trim. The women's sneaker achieves a lighter, somehow sportier look using a leopard pattern as well as desert camouflage upper section and white bottom trim.

These animal skin sneakers follow a trend of animal print use that's popped up lately on everything from snap backs to belts to wallets. The Nike Atmos collaboration will be released in January 2013.

## Trend Insights (Trend Hunter)

- Score: 4.9/10
- Popularity: 53% | Activity: 86% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen)

## Key Themes

### Key Themes Behind This Trend

- **Animal Print Fashion:** There is a trend of animal print use in fashion, including sneakers, which presents an opportunity for brands to create unique designs.
- **Collaborative Footwear Collections:** Collaborations between different brands and retailers, like Nike and Atmos, are becoming popular in the sneaker industry, leading to innovative and unique shoe designs.
- **Merging Fashion and Sports:** The use of animal print patterns in sporty shoe designs showcases the trend of merging fashion and sports, offering an opportunity for brands to tap into the growing athleisure market.

### Where This Applies

- **Fashion:** The fashion industry can leverage the animal print trend to create clothing and accessories that appeal to consumers looking for bold and unique style choices.
- **Footwear:** The footwear industry can explore collaborations and creative designs inspired by animal prints to attract sneaker enthusiasts and fashion-forward consumers.
- **Sportswear:** The sportswear industry can integrate animal print patterns into their collections, facilitating the trend of merging fashion and sports, catering to consumers seeking stylish and functional athletic apparel.

## Related on Trend Hunter

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