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# Carbon Copy Captures
Animal & Owners Proves That Pets Look like Their Human Counterparts

By Deborah Kim | Published 2011-08-17 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/animal-owners
References: [danajonas13438.sitewelder](http://danajonas13438.sitewelder.com/gallery.html?folio=&gallery=Animals) & [danajonas13438.sitewelder](http://danajonas13438.sitewelder.com/pages/1/About)

The Animal & Owners collection by noted photographer Dana Jones is an adorable capture of humans and their pets. This obsession with figuring out the link between humans and the animal kingdom has created various blogs and [advertisements that showcase](https://www.trendhunter.com/trends/animal-intelligence) the many physical similarities between animal and human. This collection is very reminiscent of a past Fido campaign that featured a group of humans and their [canine pets](https://www.trendhunter.com/trends/onepack-plan) (that did indeed look very much like them).

This collection by Dana Jones takes this idea of human and animal likeness one step further through her use of artistic direction and [color photography](https://www.trendhunter.com/trends/drawmypet). Each pair of models pose in the exact same position, wearing similar outfits to their pet counterparts. The Animal & Owners photo collection is absolutely precious, and teaches you something about the bond between man and animal.

## Trend Insights (Trend Hunter)

- Score: 5.7/10
- Popularity: 92% | Activity: 72% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### Why This Trend Is Growing

- **Human-animal Likeness:** Opportunity for businesses to explore the concept of human-animal likeness in products and marketing campaigns.
- **Artistic Pet Photography:** Disruptive innovation opportunity for photographers to create unique and visually striking pet photography collections.
- **Bond Between Man and Animal:** Potential for businesses to emphasize the emotional bond between humans and pets in their products or services.

### Industries Being Reshaped

- **Photography:** Innovative photographers can leverage the concept of human-animal likeness to create compelling pet photography collections.
- **Fashion:** Fashion brands can collaborate with photographers to design matching outfits for pet and owner duos, capitalizing on the trend of human-animal likeness.
- **Advertising:** Advertisers can incorporate the theme of human-animal likeness to create captivating campaigns that resonate with consumers.

## Related on Trend Hunter

- [Human-Centric Pet Retail Experiences](https://www.trendhunter.com/trends/my-human.md)
- [Pet-Equality Campaigns](https://www.trendhunter.com/trends/pet-ownership.md)
- [Custom Pet Portraits](https://www.trendhunter.com/trends/portrait-mom.md)
- [Heart-Warming Pet Owner Campaigns](https://www.trendhunter.com/trends/cesar-love-like-crazy.md)
- [Pet-Taken Camera Initiatives](https://www.trendhunter.com/trends/heartography.md)
- [Humorous Pet Furniture Campaigns](https://www.trendhunter.com/trends/utsdd.md)
- [Spooky Charming Pet Portraits](https://www.trendhunter.com/trends/crown-paw.md)
- [Expanded Pet Apparel Capsule](https://www.trendhunter.com/trends/adidas-originals-pet-collection.md)
- [Artful Pet Bowl-Matching Mugs](https://www.trendhunter.com/trends/helen-levi.md)
