# Fall Video Game Updates Animal Crossing's Fall Update Comes with Spooky Surprises By Ell Smith | Published 2020-10-01 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/animal-crossings-fall-update References: [hypebae](https://hypebae.com/2020/9/animal-crossing-new-horizons-fall-update-halloween-costumes-customization-nintendo-switch-details) & [animal-crossing](https://www.animal-crossing.com/new-horizons/news/#!/animal-crossing-new-horizons-delivers-pumpkins-costumes-and-a-halloween-event-with-fall-update) Animal Crossing's fall update has consumers ready for the changing seasons. It's no surprise that the video game Animal Crossing: New Horizons was the star of the pandemic, as users all over the world leveraged the game to escape from the realities of uncertainty and self isolation. With its new-found popularity in the mainstream, Animal Crossing's updates can positively effect consumers. A perfect example of this is the new fall update, which sees a celebration of the spookiest time of the year. Players will be able to grow pumpkins, and can even dress their avatars up in Halloween costumes. On October 31st, players will receive in-game rewards and special seasonal surprises. The new update launches on September 30th. Image Credit: Nintendo ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 26% | Activity: 17% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Games](https://www.trendhunter.com/games) ## Key Themes ### What Makes This Trend Stand Out - **Fall Video Game Updates:** The pandemic has increased the interest in video games for users looking to escape from the realities of uncertainty and self-isolation. - **The Rise of Animal Crossing: New Horizons:** The popular video game has seen a surge in mainstream popularity, creating opportunities for updates that can positively affect consumers and expand the game's audience. - **Seasonal Updates for Video Games:** Video games like Animal Crossing that offer timely updates and seasonal content can keep players engaged and interested in the game. ### Sectors Adopting This - **Video Game Industry:** The surge in video game users during the pandemic creates opportunities for the industry to continue innovating and providing escapism for consumers. - **Fashion Industry:** The success of game-related Halloween costumes creates opportunities for the fashion industry to create more licensed merchandise for popular video games. - **Agriculture Industry:** The addition of pumpkin growing to video games creates opportunities for the agriculture industry to expand their market by creating partnerships with game developers. ## Related on Trend Hunter - [Halloween Gaming Experiences](https://www.trendhunter.com/trends/haunted-mansion-experience.md) - [Winter-Season Gaming Events](https://www.trendhunter.com/trends/chill-season.md) - [Free-to-Play Battle Royale Games](https://www.trendhunter.com/trends/fall-guys.md) - [Space-Themed Game Seasons](https://www.trendhunter.com/trends/fall-guys-ultimate-knockout.md) - [Fashion Gaming App-Updates](https://www.trendhunter.com/trends/fashion-gaming-app-drest.md) - [Serene Rural Farming Games](https://www.trendhunter.com/trends/stardew-valley-1-6.md) - [Seasonal Gamer Ornaments](https://www.trendhunter.com/trends/hallmark-1.md) - [Immersive Halloween-Themed VR Experiences](https://www.trendhunter.com/trends/zero-latency-vr.md) - [Platforming Survival Game Events](https://www.trendhunter.com/trends/fall-guys-x-fortnite.md)