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# Premium Trinidadian Rums
'Angostura 1787' Rum Celebrates Trinidad's Historic Sugar Industry

By Katherine Pendrill | Published 2017-01-17 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/angostura-1787
References: [thespiritsbusiness](http://www.thespiritsbusiness.com/2016/09/angostura-launches-super-premium-expression/) & [prnewswire](http://www.prnewswire.com/news-releases/the-house-of-angostura-introduces-angostura-1787-super-premium-15yo-rum-300329884.html)

This past September, The [House of Angostura](https://www.trendhunter.com/trends/angostura-cubata) announced the debut of a [super-premium aged rum](https://www.trendhunter.com/trends/luxury-rum) called '[Angostura 1787](https://www.trendhunter.com/trends/angostura-cocktail-bitters).' With a nod to the history of Trinidad's long-standing sugar industry, the finely crafted sipping rum is a unique choice for discerning drinkers.

Angostura 1787 is a 15-year-old aged rum that "commemorates the establishment of the first sugar mill in Trinidad, at the famous Lapeyrouse sugar plantation, in 1787." The drink itself is made from a curated selection of rums chosen from the brand's vast aging warehouse -- each of which have been matured in charred oak barrels for 15 years. The result is a premium rum with aromas of oak, dried fruit and bananas, as well as top notes of apples. The taste features similar oak notes, with a hint of dried fruit and subtle toffee nuances.

With many consumers looking for high-end alternatives to mainstream alcohol brands, this super-premium rum is sure to be a hit.

## Trend Insights (Trend Hunter)

- Score: 2.1/10
- Popularity: 32% | Activity: 23% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Why This Trend Is Growing

- **Premium Aged Spirits:** Opportunity for producing high-end, carefully aged spirits with unique flavor profiles.
- **Historical Nostalgia:** Disruptive innovation opportunity in crafting products that pay homage to historical industries or events.
- **Alternative Alcohol Choices:** Meeting the demand for sophisticated, premium alcoholic beverages outside of mainstream brands.

### Industries Being Reshaped

- **Craft Distilleries:** Craft distilleries can innovate by creating premium aged spirits in small batches using unique aging techniques.
- **Heritage Brands:** Established brands with a rich history can leverage nostalgia to create premium products that resonate with consumers.
- **Luxury Beverages:** The luxury beverage industry can tap into the demand for high-end alcoholic alternatives by showcasing unique flavors and premium craftsmanship.

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