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# Wanderlust Fashtography
Andrey & Lili's 'Indonesia' Inspires a Trip to the Islands

By Marissa Brassfield | Published 2009-06-15 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/andrey-lili-indonesia
References: [behance.net](http://www.behance.net/Gallery/Indonesia/245685) & [photodom](http://www.photodom.com/photographer/ayakovlev)

Andrey & Lili have done it again with their photo set 'Indonesia.' This pictorial inspires [wanderlust](https://www.trendhunter.com/trends/wanderlustinspired-essentials) in a way that few [fashion photography](https://www.trendhunter.com/trends/asos-inspired-by) shoots can.

Shot in a number of picturesque locations in Indonesia, Andrey & Lili's photography captures the beauty of the model and the setting in a haunting, almost surreal manner.

**Implications** - Exoticism is very hot right now, which may be because of a consumer desire to escape the chaotic confines of daily life. The average adult consumer lives a very busy life that calls for constant multitasking and preparation for unexpected crises; thus, the average adult consumer often fantasizes about an escape. Though a [vacation](https://www.trendhunter.com/trends/resort-wear-collection) is not always financially feasible for a consumer, an escape can be enjoyed through photography like Andrey & Lili's.

## Trend Insights (Trend Hunter)

- Score: 2.2/10
- Popularity: 42% | Activity: 15% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Modern](https://www.trendhunter.com/modern)

## Key Themes

### Why This Trend Is Growing

- **Exoticism Trend:** Capitalizing on the desire of consumers to escape from their daily routines by creating products or services that offer an exotic and unique experience.
- **Virtual Travel Trend:** Creating virtual reality experiences that allow consumers to 'travel' to exotic locations like Indonesia without leaving their homes.
- **Haunting Photography Trend:** Offering photography and visual media services that capture the beauty of both models and locations, in a haunting and surreal manner.

### Industries Being Reshaped

- **Travel and Tourism Industry:** The travel and tourism industry can capitalize on the exoticism trend by offering unique and immersive travel experiences that take consumers to exotic locations with ease.
- **Photography Industry:** The photography industry can benefit from creating services that offer haunting and surreal visual experiences that showcase natural beauty and models.
- **Virtual Reality Industry:** The virtual reality industry can capitalize on the virtual travel trend by creating immersive virtual reality experiences that allow consumers to explore exotic places without leaving their homes.

## Related on Trend Hunter

- [Culturally-Inspired Travel Campaigns](https://www.trendhunter.com/trends/new-travel-campaign.md)
- [Modern-Day Travel Campaigns](https://www.trendhunter.com/trends/modernday-travel.md)
- [Island Print Capsules](https://www.trendhunter.com/trends/spice-island.md)
- [Wanderlust Fragrance Ranges](https://www.trendhunter.com/trends/adventures-elegance-collection.md)
- [Sun-Soaked Resort Collections](https://www.trendhunter.com/trends/golden-hour-getaway-collection.md)
- [Playful Travel Fashion Campaigns](https://www.trendhunter.com/trends/fossil-made-for-this.md)
- [Greek-Heritage Wanderlust-Inspired Essentials](https://www.trendhunter.com/trends/wanderlustinspired-essentials.md)
- [AI Travel Photography](https://www.trendhunter.com/trends/epic-ai-travel-photos.md)
- [Travel-Friendly Loungewear Collections](https://www.trendhunter.com/trends/travel-diaries-collection.md)
