# Alien Beauty Editorials The Andrey & Lili 'Hot Summer' Series has an Otherworldly Essence By Meghan Young | Published 2010-09-23 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/andrey-lili-hot-summer References: [behance.net](http://www.behance.net/gallery/Hot-summer/691360) & [ayakovlev.photodom](http://ayakovlev.photodom.com) This Russian photography duo always takes my breath away and the latest Andrey & Lili 'Hot Summer' photo series doesn't disappoint. Sultry and sizzling, it has an otherworldly essence about it, which might have something to do with the [Mars-like lighting](https://www.trendhunter.com/trends/rudsak-ss25-collection). Taking place in what seems to be a craggy, abandoned construction site, the Andrey & Lili 'Hot Summer' editorial follows two bronze goddesses with [black makeup](https://www.trendhunter.com/trends/il-pranzo-campaign) and [floral-printed skirts](https://www.trendhunter.com/trends/sel-de-mer) as they cope with the heat. Visit Behance for even more of these stunning photos. ## Trend Insights (Trend Hunter) - Score: 6.4/10 - Popularity: 96% | Activity: 89% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### What Makes This Trend Stand Out - **Alien Beauty:** Opportunity to develop makeup and beauty products with otherworldly and futuristic features and designs. - **Sultry Abandoned Spaces:** Opportunity to create fashion and editorial photography that incorporates abandoned spaces and creates a sultry allure. - **Dark Florals:** Opportunity to incorporate floral patterns into makeup and beauty products in a bold and unconventional way. ### Sectors Adopting This - **Fashion and Photography:** Opportunity to create editorial photography and fashion designs that experiment with unconventional spaces, lighting, and themes. - **Beauty and Makeup:** Opportunity to develop bold and innovative makeup products that incorporate unconventional designs, patterns, and features. - **Art and Design:** Opportunity to explore the intersection of fine art and design, creating otherworldly and imaginative visual experiences for audiences. ## Related on Trend Hunter - [Luxury Resort Apparel Collections](https://www.trendhunter.com/trends/auteurs-resort-2025-collection.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Luminous Galactic-Themed Designs](https://www.trendhunter.com/trends/space-couture.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Summer-Inspired Photo Collections](https://www.trendhunter.com/trends/summer-dreaming-collection.md) - [Archaeology-Inspired Eco-Friendly Apparel](https://www.trendhunter.com/trends/aelis.md) - [Vibrant Design Collections](https://www.trendhunter.com/trends/neon-primitivism.md) - [Sun-Soaked Resort Collections](https://www.trendhunter.com/trends/golden-hour-getaway-collection.md)