# Designer Hipster Eyewear Style & Profile with the André & Annabelle Illesteva Sunglasses By Matt Ho | Published 2011-01-28 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/andre-annabelle-illesteva-sunglasses References: [highsnobiety](http://www.highsnobiety.com/news/2011/01/27/andre-annabelle-x-illesteva-sunglasses/) & [colette.fr](http://colette.fr/#/eshop/article/30633325/andre-x-annabelle-x-illesteva-leonard-2-glasses/165/) Designer Andre and supermodel Annabelle Dexter Jones have collaborated to design a [pair of spectacles](https://www.trendhunter.com/trends/signature-eyewear-collection) called the Illesteva Sunglasses. The glasses were created specifically for Valentine's Day, and clearly there's a lot of love put into these spectacles. These hand-made glasses have a brown and black color scheme with round lenses to give a [retro aesthetic](https://www.trendhunter.com/trends/modern-retro-collection). The earpieces are engraved with "Mr A" and "Annabelle+Andre." Only 80 Annabelle Dexter Jones Illesteva Sunglasses will be released worldwide, which will be available in February. ## Trend Insights (Trend Hunter) - Score: 5.4/10 - Popularity: 69% | Activity: 85% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What's Driving This Trend - **Limited Edition Collaboration Eyewear:** Opportunities for collaboration between designers, celebrities, and limited edition releases of eyewear to create buzz and exclusivity. - **Retro Aesthetic Glasses:** Opportunities to cater to customers seeking vintage-inspired and unique eyewear designs. - **Personalized and Branded Eyewear:** Opportunities to incorporate personalized branding and engravings into eyewear designs to increase brand loyalty and customer engagement. ### Who This Affects Most - **Fashion Retail:** Fashion retailers can incorporate limited edition designer collaborations and personalized branding into their eyewear collections to attract a wider customer base. - **Luxury Goods:** Luxury goods companies can market limited edition and exclusive eyewear designs to high-end customers to create a sense of exclusivity and status. - **Online Retail:** Online retailers have the potential to reach a wider audience with their unique and personalized eyewear designs as customers are increasingly turning to online shopping for their eyewear needs. ## Related on Trend Hunter - [Elevated Overzied Sunglasses](https://www.trendhunter.com/trends/giant-vintage.md) - [Luxurious Eyewear Releases](https://www.trendhunter.com/trends/gentle-monster-6.md) - [Angular Collaborative Eyewear Frames](https://www.trendhunter.com/trends/vantage-30.md) - [Special Edition Sunglasses Collections](https://www.trendhunter.com/trends/waiting-for-the-sun-x-percival.md) - [Collaborative Capsule Eyewear Collections](https://www.trendhunter.com/trends/cult-gaia-and-thierry.md) - [Timeless Statement Frames](https://www.trendhunter.com/trends/frances-valentine-x-caddis-eyewear.md) - [Ultra-Stylish Eyewear Collections](https://www.trendhunter.com/trends/inaugural-eyewear-collection.md) - [Luxe Limited-Edition Sunglasses](https://www.trendhunter.com/trends/rverie-collection.md) - [Artist-Inspired Sunglasses Capsules](https://www.trendhunter.com/trends/lenny-kravitz.md)