# Naughty Leather Masks The Scandalous Anders Solvsten Thomsen 'Obey' Editorial in Coitus Magazine By Tiana Reid | Published 2010-06-05 | Naughty Source: Trend Hunter, https://www.trendhunter.com/trends/anders-solvsten-thomsen-obey References: [homotography.blogspot](http://homotography.blogspot.com/2010/06/simone-canone-by-pantelis.html#more) & [coitusmagazine](http://www.coitusmagazine.com/) The Anders Solvsten Thomsen 'Obey' spread, featured in the first issue of Coitus magazine, takes [bondage](https://www.trendhunter.com/trends/velvet-heat) to the next level with leather masks, mechanical-looking vests, dog muzzles, haute couture harnesses, and metal dresses (for men). Model Simone Canone was captured by photographer Pantelis in a way that retained his school-boy innocent looks with a side part, slicked-back hair and [feminine makeup](https://www.trendhunter.com/trends/songs-of-siren). **Implications** - As the concept of S&M is becoming less of a taboo topic and more of a mainstream feature, it's anticipated that businesses will look to tie in this naughty and sexual idea into other products. Though currently being mostly incorporated into [fashion designs](https://www.trendhunter.com/trends/khaotique-noir), this theme can also easily present itself in furniture pieces or works of decor where it may be considered more acceptable. ## Trend Insights (Trend Hunter) - Score: 4.7/10 - Popularity: 77% | Activity: 55% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Naughty](https://www.trendhunter.com/naughty) ## Key Themes ### Key Themes Behind This Trend - **Mainstream S&M:** Opportunity for businesses to incorporate the taboo theme of S&M into non-fashion products like furniture or decor. - **Bondage-inspired Fashion:** Opportunity for fashion designers to create innovative and daring bondage-inspired clothing beyond leather masks and metal dresses. - **Gender-neutral Styling:** Opportunity to explore gender-neutral fashion and beauty trends, incorporating feminine makeup in men's styling. ### Where This Applies - **Fashion Design:** Opportunity for fashion designers to push boundaries and create unique and bold styles inspired by S&M themes. - **Interior Design:** Opportunity for interior designers to incorporate elements of S&M-inspired decor into furniture pieces and home accessories. - **Beauty and Cosmetics:** Opportunity for beauty brands to explore gender-neutral makeup and expand their offerings to cater to diverse styles and preferences. ## Related on Trend Hunter - [Naughty Holiday Campaigns](https://www.trendhunter.com/trends/diesels-xxxmas.md) - [Sex-Positive Art Collections](https://www.trendhunter.com/trends/carne-bollente-3.md) - [Unapologetic Lingerie Campaigns](https://www.trendhunter.com/trends/mariemurs-judge-me-guilty.md) - [Sexuality-Exploring Artful Exhibitions](https://www.trendhunter.com/trends/rude-arts-club.md) - [Provocative Fall Fragrances](https://www.trendhunter.com/trends/borntostandout-fall-2024.md) - [Fashionable Sexual Wellness Toys](https://www.trendhunter.com/trends/lelo-diesel.md) - [Cinematic Thriller-Inspired Runways](https://www.trendhunter.com/trends/jw-anderson-fw-2024.md) - [Experimental Fall Wardrobe](https://www.trendhunter.com/trends/khaotique-noir.md) - [Politically-Inspired Runway Collections](https://www.trendhunter.com/trends/selkies-the-libertine-collection.md)