# Scrapbook-Inspired Scarf Catalogs The Andeol Trulli Madly Lookbook Explores Vivid Hues and Pattern By Jana Pijak | Published 2013-10-16 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/andeol References: [oystermag](http://oystermag.com/exclusive-and-ol-trulli-madly) & [andeol.au](http://www.andeol.com.au/) Set in the region of Puglia, the Andeol 'Trulli Madly' collection catalog fuses Italian and Mexican visual inspirations to create a scrapbook inspired image series. This eye-catching lookbook highlights the Australian label's vivid scarf accessories that embody a psychedelic aesthetic. This food-filled image series embarks on a bold visual journey that embraces vivid color combinations and the label's [kaleidoscopic pattern designs](https://www.trendhunter.com/trends/ski-collection-1) that are created by talented textile designer Emilie Cacace. The Andèol 'Trulli Madly' collection catalog takes its name from Trulli, a [unique type of limestone home](https://www.trendhunter.com/trends/couture-collection-2) that is found in the Alberobello region in southern Puglia. Marrying Italian food and flavour imagery with traditionally Mexican abstract art prints, these [silk scarves](https://www.trendhunter.com/trends/ricola-capsule) embrace eccentric elegance. These stunning statement accessories are examples of wearable art pieces that add visual interest to any ensemble. ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 53% | Activity: 43% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Print](https://www.trendhunter.com/print) ## Key Themes ### Key Themes Behind This Trend - **Scrapbook-inspired Visual Branding:** Expanding beyond traditional catalogs, businesses can experiment with scrapbook-inspired imagery to create visually engaging brand experiences. - **Psychedelic Aesthetic in Fashion:** Fashion designers can explore psychedelic aesthetics in their collections, creating unique and eye-catching pieces that appeal to consumers looking for bold and vibrant fashion choices. - **Art-infused Wearable Accessories:** The integration of art into wearable accessories presents an opportunity for artists and fashion brands to collaborate, creating one-of-a-kind statement pieces. ### Where This Applies - **Fashion Retail:** Fashion retailers can incorporate scrapbook-inspired branding strategies to enhance their online and offline presence. - **Textile Design:** Textile designers can experiment with psychedelic patterns and vibrant colors to create innovative fabric designs. - **Art and Fashion Collaboration:** Artists and fashion brands can collaborate to create unique wearable art pieces, tapping into the growing market for art-infused accessories. ## Related on Trend Hunter - [Scrapbook-Inspired Fall Fashion](https://www.trendhunter.com/trends/creative-class-uniform.md) - [Pattern-Heavy Fashion Capsules](https://www.trendhunter.com/trends/needles-new-collection.md) - [Collegiate-Style Winter Scarfs](https://www.trendhunter.com/trends/acne-studios-6.md) - [Aromatic Winter Scarves](https://www.trendhunter.com/trends/ricola-capsule.md) - [Culture-Inspired Tableware Collections](https://www.trendhunter.com/trends/cultureinspired-tableware-collection.md) - [Brazilian Craft-Inspired Handmade Fashion](https://www.trendhunter.com/trends/vero-25.md) - [Artisanal Craftsmanship-Exploring Stores](https://www.trendhunter.com/trends/artisanal-concept-store.md) - [Offbeat Fashion Campaigns](https://www.trendhunter.com/trends/asos-inspired-by.md) - [Beach-Inspired Spring Fashion Capsules](https://www.trendhunter.com/trends/a-kind-of-guise-3.md)