# Hydrating Organic Bath Salts The Bathorium Ancient Oat Hydration Crush is Perfect for Dry Skin By Grace Mahas | Published 2019-10-17 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/ancient-oat-hydration-crush References: [thedetoxmarket](https://www.thedetoxmarket.ca/collections/the-beauty-of-bathing/products/ancient-oat-hydration-crush) & [bathorium](https://www.bathorium.com/products/new-ancient-oat-hydration-crush) The colder weather often leads to [dry and dull skin](https://www.trendhunter.com/trends/ultrahydrating-body-butter), but thankfully consumers can use Bathorium's new Ancient Oat Hydration Crush that will rejuvenate and hydrate your body. This high-quality, [organic bath product](https://www.trendhunter.com/trends/honey-bath-collection) boasts an array of nourishing ingredients including Cedarwood Bark Oil, Lemongrass Oil, Chamomile Flower Extract, Grapeseed Oil, and Sandalwood Oil -- to name a few. These all-natural ingredients work together in order to [soothe your body and mind](https://www.trendhunter.com/trends/fragrancefree-anxiety-destroying-soak). To use the Ancient Oat Hydration Crush, simply add half a cup of the powder into a tub with warm running water and soak. For an extra luxurious bath, consider adding the BePure Elixir or the BeCalm Elixir to bring your soak to new heights. ## Trend Insights (Trend Hunter) - Score: 1.0/10 - Popularity: 6% | Activity: 15% | Freshness: 9% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Why This Trend Is Growing - **Organic Bath Products:** Disruptive innovation opportunity: Develop innovative and sustainable organic bath products that offer unique benefits and healing properties. - **Hydrating Skincare:** Disruptive innovation opportunity: Create hydrating skincare solutions that address the needs of dry and dull skin, especially during colder weather. - **Luxurious Bathing Experience:** Disruptive innovation opportunity: Design transformative bath products or accessories that enhance the relaxation and indulgence of a bathing experience. ### Industries Being Reshaped - **Beauty and Personal Care:** Disruptive innovation opportunity: Explore new formulations and natural ingredients to develop innovative beauty and personal care products. - **Wellness and Self-care:** Disruptive innovation opportunity: Develop holistic wellness and self-care solutions that prioritize nourishing and soothing the body and mind. - **Sustainable and Eco-friendly Products:** Disruptive innovation opportunity: Create environmentally friendly and sustainable products that align with conscious consumerism and promote overall well-being. ## Related on Trend Hunter - [Dead Sea Bath Salts](https://www.trendhunter.com/trends/dead-sea-bath-salt.md) - [Rejuvenating Bath Salt Lines](https://www.trendhunter.com/trends/bath-salt-soaks.md) - [Mineral-Rich Bath Salts](https://www.trendhunter.com/trends/bath-therapy.md) - [Value-Forward Bath Bundles](https://www.trendhunter.com/trends/bathorium-value-bundles.md) - [Ritualistic Bath Soaks](https://www.trendhunter.com/trends/niteswim.md) - [Clay Milk Bath Soaks](https://www.trendhunter.com/trends/milk-bath-soak.md) - [Zodac-Inspired Bath Soaks](https://www.trendhunter.com/trends/pisces-moon.md) - [Calming Bedtime Bath Soaks](https://www.trendhunter.com/trends/bedtime-bath-soak.md) - [Indulgent Bathing Rituals](https://www.trendhunter.com/trends/honey-bath-collection.md)