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# Gradient Lifestyle Sneakers
Nike's Air Max 95 Gets an Anatomy of Air Design Makeover

By Amy Duong | Published 2022-06-22 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/anatomy-of-air
References: [highsnobiety](https://www.highsnobiety.com/p/nike-air-max-95-anatomy-of-air-release-info/) & [nike](http://nike.com/)

Nike introduces another iteration of the Air Jordan 95 sneaker model for the season with the new Anatomy of Air design. It has been a go-to option in London lately and the brand delivers a new colorway option as a part of the Anatomy of Air campaign. It imitates the layers of muscle, nerve, and bone as the inspiration.

This results in a variety of red shades that blend to a pink that details the midsection of the shoe. The white, gray, and bone frame the bold tones to create a product that is reminiscent of the anime series Attack on Titan. It rests on a cram tonal midsole and has white laces to secure the foot.

Image Credit: Nike

## Trend Insights (Trend Hunter)

- Score: 1.4/10
- Popularity: 26% | Activity: 3% | Freshness: 12%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle)

## Key Themes

### What Makes This Trend Stand Out

- **Anatomy of Air Design:** The Anatomy of Air design creates a disruptive innovation opportunity for athletic shoe companies to experiment with unique and intricate design patterns based on human anatomy.
- **Gradient Colorway Options:** Gradient colorway options create a disruptive innovation opportunity for fashion and accessory companies to experiment with a variety of bold and unique hues that blend seamlessly into one another.
- **Anime-inspired Design:** Anime-inspired design creates a disruptive innovation opportunity for companies to capitalize on growing popularity and appeal of Japanese culture in the West.

### Sectors Adopting This

- **Athletic Shoe Industry:** The athletic shoe industry can take advantage of the Anatomy of Air design to create unique and innovative products based on anatomical themes that cater to a niche market.
- **Fashion and Accessory Industry:** The fashion and accessory industry can experiment with gradient colorway options to create products that stand out and appeal to a demographic that is looking for more unique and bold fashion choices.
- **Anime and Manga Industry:** The anime and manga industry can leverage the anime-inspired design trend to reach a wider audience in the West and capitalize on the growing popularity of Japanese culture.

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