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# Candid Parking Lot Editorials
Anastasia Arsenic Captures Model Lev in front of a Suburban Market

By Jana Pijak | Published 2015-06-24 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/anastasia-arsenic
References: [malemodelscene.net](http://www.malemodelscene.net/fresh-faces/lev-anastasia-arsenic/) & [33as.tumblr](http://33as.tumblr.com/)

Tann Model Management face Lev channels a suburban hipster in this parking lot editorial by photographer Anastasia Arsenic. The model poses in an understated and Normocore-inspired wardrobe that consists of a black t-shirt, black jeans and a [vintage washed denim jacket](https://www.trendhunter.com/trends/shaboozey-and-matty-matheson).

His ensemble is paired with black running shoes and a haircut that references the 90s subtly. This nostalgic shoot is lensed in a bright parking lot and features a backdrop of shopping carts, bright market facades and parked cars.

Capturing the stillness of suburbia, this editorial by Anastasia Arsenic is reflective of the fashion industry's recent focus on [low-key styling](https://www.trendhunter.com/trends/black-tag-collection). In addition to its return of athleticwear, the industry has also embraced a [Normcore aesthetic](https://www.trendhunter.com/trends/kotn-fw-2024-collection) that relies on understated elements.

## Trend Insights (Trend Hunter)

- Score: 5.9/10
- Popularity: 89% | Activity: 79% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### Why This Trend Is Growing

- **Suburban Hipster Fashion:** Opportunity for fashion brands to tap into the growing trend of suburban hipster fashion, offering understated and Normcore-inspired wardrobe options.
- **Nostalgic 90s Styling:** Opportunity for fashion brands to capitalize on the nostalgia for the 90s by incorporating elements such as vintage washed denim jackets and subtle 90s references in their designs.
- **Low-key Aesthetic:** Opportunity for fashion brands to cater to the industry's current focus on low-key styling, offering simple and understated wardrobe choices.

### Industries Being Reshaped

- **Fashion:** Potential for fashion brands to innovate and disrupt the market by offering new wardrobe choices that align with the suburban hipster fashion trend.
- **Photography:** Opportunity for photographers to explore and capture the aesthetics of nostalgic 90s styling in their work, appealing to clients who are looking for a similar aesthetic.
- **Retail:** Retailers can capitalize on the low-key aesthetic trend by curating collections that feature understated pieces and offering a shopping experience that aligns with the theme.

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