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# Queen of Hearts Makeup
Ana Claudia Michels Bats Her Lashes for Contributor Magazine

By Summer Luu | Published 2010-11-13 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/ana-claudia-michels
References: [fashiongonerogue](http://fashiongonerogue.com/ana-claudia-michels-joshua-allen-contributor-magazine-fw-2010/) & [contributormagazine](http://www.contributormagazine.com/)

In a spread titled 'Whatever Happened to Baby Jane?' Ana Claudia Michels brings eye-catching beauty to Contributor Magazine.

For the magazine's Fall/Winter issue, Ana Claudia Michels rocks [luscious lashes](https://www.trendhunter.com/trends/milani-cosmetics-and-the-lipstick-lesbians) and locks in stunning close-up shots. [Smudged eyes and exaggerated eyeliner](https://www.trendhunter.com/trends/urban-decay-x-m3gan) have never looked better. [Hearts and leaves underneath the lashes](https://www.trendhunter.com/trends/heart-to-get-valentines-day) add to the shoot's charm and show a darling attention to details.

**Implications** - Ana Claudia Michels' hair is styled in a youthful manner. Her straight-cut, flat bangs convey a toddler look; however, it is contrasted by her overly teased hair. The 'Whatever Happened to Baby Jane?' spread manages to make the reader never want to find out what really happened to the darling child.

## Trend Insights (Trend Hunter)

- Score: 4.0/10
- Popularity: 53% | Activity: 60% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What's Driving This Trend

- **Lush Lashes:** Opportunity for beauty companies to innovate and design products that enhance the appearance and length of eyelashes.
- **Detail-driven Makeup:** Opportunity for cosmetics brands to create products and tutorials that encourage consumers to experiment with intricate designs and patterns, such as hearts and leaves under lashes.
- **Youthful Hair:** Opportunity for hair care companies to create products that offer volume and texture for a whimsical or playful look like flat bangs and overly teased hair.

### Who This Affects Most

- **Beauty:** The beauty industry can benefit from trends such as lush lashes, detail-driven makeup, and playful hair, by launching new products and enhancing consumer engagement.
- **Fashion:** The fashion industry can incorporate playful makeup and hairstyles in their collections to create a unique and whimsical aesthetic.
- **Magazine:** Magazines can take inspiration from the detail-oriented makeup and hair seen in this spread by focusing more on beauty editorial and incorporating more creative touches.

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